When evaluating survey tools for Shopify-based e-commerce startups, it's essential to consider how each platform aligns with your business needs. Simplesat and Zigpoll offer distinct approaches to customer feedback, each catering to different aspects of the e-commerce experience.

Simplesat

Simplesat specializes in one-click surveys designed to measure customer satisfaction (CSAT), customer effort score (CES), and net promoter score (NPS). Primarily targeting managed service providers (MSPs) and service teams, Simplesat focuses on gathering quick feedback to assess service performance and customer sentiment.

Core Features and Functionality

• Survey Types: Offers CSAT, CES, and NPS surveys, enabling businesses to gauge customer satisfaction, effort, and loyalty.
• Data Collection: Emphasizes rapid feedback collection through simple, one-click surveys.
• User Interface: Features a minimalist design tailored for service teams, facilitating quick deployment and response collection.
• Survey Customization: Provides basic customization options, allowing for some branding and question adjustments.
• Reporting & Analytics: Includes dashboards that display scores and trends, aiding in performance tracking.
• Multichannel Delivery: Supports survey distribution via email, chat, and helpdesk integrations.

Pricing Model

Simplesat employs a tiered pricing structure based on the number of survey responses per month. Plans start at approximately $40 per month for 500 responses, with higher tiers accommodating increased response volumes. This usage-based model is well-suited for service teams with predictable survey traffic but may be less cost-effective for e-commerce businesses with fluctuating or high survey volumes.

Ease of Setup and Use

The setup process is straightforward, involving integration with helpdesk or email platforms. Survey links or widgets can be easily deployed, making it accessible for teams seeking quick feedback loops. However, the limited customization options may restrict flexibility for businesses requiring more tailored survey experiences.

Integrations

Simplesat integrates with various service platforms, including Zendesk, Freshdesk, Intercom, and Salesforce, as well as email marketing tools. Notably, it lacks native integration with Shopify, which may limit its applicability for e-commerce merchants seeking seamless survey deployment within their online stores.

Customer Support and Documentation

Offers email and chat support focused on service teams, with documentation covering installation and API usage. While comprehensive, the support may be less tailored to e-commerce-specific needs, potentially requiring additional effort for Shopify merchants to implement effectively.

Best-Fit Customer Profile

Ideal for service teams and MSPs needing quick, straightforward surveys to measure customer satisfaction, effort, and loyalty. Less suitable for e-commerce businesses seeking in-depth customer insights or advanced survey customization.

Zigpoll

Zigpoll is a Shopify-focused survey app designed to collect zero-party data through post-purchase, on-site, and exit-intent surveys. Tailored for e-commerce merchants, Zigpoll emphasizes gathering direct customer insights to inform marketing and product decisions.

Core Features and Functionality

• Survey Types: Supports post-purchase surveys, on-site engagement surveys, and exit-intent polls, allowing for comprehensive feedback collection throughout the customer journey.
• Data Collection: Focuses on zero-party data, capturing customer preferences, opinions, and purchase intent with explicit consent.
• User Interface: Features a clean, Shopify-optimized interface with a drag-and-drop survey builder, facilitating easy survey creation and customization.
• Survey Customization: Offers multiple question types, including multiple choice, NPS, and open-ended responses, enabling tailored survey experiences.
• Reporting & Analytics: Provides detailed data export options and a Shopify dashboard for tracking and analyzing customer feedback.
• Multichannel Delivery: Delivers surveys via email, on-site pop-ups, and exit-intent triggers, ensuring timely and contextually relevant feedback collection.

Pricing Model

Zigpoll offers a tiered pricing model, with plans starting at approximately $19 per month for basic features. Higher tiers provide additional surveys, responses, and advanced targeting options. This structure is affordable for small to medium-sized merchants and scales with business growth.

Ease of Setup and Use

Setup is straightforward for Shopify merchants, involving installation from the Shopify App Store and guided survey creation. The user-friendly interface and pre-built templates minimize the learning curve, enabling quick deployment of surveys.

Integrations

Zigpoll integrates seamlessly with Shopify, syncing customer and order data automatically. While it offers integrations via Zapier for connecting to other platforms, its primary focus remains within the Shopify ecosystem, ensuring deep integration and data consistency.

Customer Support and Documentation

Provides responsive support through live chat and email, with well-documented setup guides and FAQs tailored for Shopify users. This support structure is particularly beneficial for merchants new to survey tools, offering quick assistance and clear guidance.

Best-Fit Customer Profile

Ideal for Shopify merchants seeking flexible survey options to collect zero-party data, with a focus on post-purchase, on-site, and exit-intent feedback. Zigpoll is well-suited for businesses aiming to enhance customer insights and inform marketing and product strategies.

Side-by-Side Comparison