Both Stamped.io and Okendo serve Shopify merchants looking to collect and showcase customer reviews, ratings, and survey feedback to build trust and drive sales. These apps cater to ecommerce stores seeking enhanced social proof through customer-generated content but differ in features, pricing, and user experience. This article compares Stamped.io vs Okendo for Shopify stores by analyzing core features, cost, ease of use, integrations, support, and which type of business each suits best.
Core Features and Functionality
Stamped.io Features
Stamped.io offers a comprehensive suite centered on product reviews, customer ratings, and Net Promoter Score (NPS) surveys. It includes:
- Review collection via email requests, on-site widgets, and post-purchase popups
- Support for photo and video reviews to increase authenticity
- NPS and customer feedback surveys integrated within review flows
- Customizable review display widgets for product pages
- Loyalty and referral program add-ons (paid plans)
- Moderation and auto-approval rules for user-generated content
- Integration with Facebook and Google for review syndication
Stamped.io’s survey capabilities extend beyond reviews, letting merchants gather detailed customer insights, making it attractive for data-driven marketing. Its review widgets offer flexible styling, and the platform supports multi-language settings for global stores.
Okendo Features
Okendo focuses on customer reviews, ratings, and rich media testimonials combined with customer marketing features:
- Review requests via automated email invitations
- Photo, video, and text reviews support, with user-generated questions & answers
- Customizable review display with advanced filter and sorting options
- Segmentation tools to target specific customer groups for reviews and marketing
- Loyalty and referral programs integrated in select plans
- Customer analytics dashboard with behavior insights
- Integration with Klaviyo and other marketing tools for review-triggered campaigns
- Ability to collect detailed attributes like sizing charts or product-specific questions
Okendo puts a significant emphasis on customer segmentation and marketing automation, allowing merchants to connect reviews with personalized campaigns. Its rich media support and review filtering help create engaging social proof for shoppers.
Key Differences in Functionality
While both platforms support multimedia reviews and NPS surveys, Stamped.io leans more toward survey flexibility and post-purchase feedback, whereas Okendo integrates review collection tightly with customer segmentation and marketing automation. Okendo also offers more advanced review filtering and attribute collection, which can be useful for stores selling complex or varied products.
Pricing and Value
Since pricing is a critical factor for ecommerce merchants, here is a side-by-side breakdown of typical Stamped.io and Okendo pricing tiers, noting that exact pricing may vary based on store size or negotiated contracts.
| Feature / Tier | Stamped.io | Okendo |
|---|---|---|
| Free Plan | No free plan; 7-day free trial | Free plan available (up to 50 orders/month) |
| Basic Plan | Starts around $19/month | Start plan ~$29/month |
| Mid-tier Plan | ~$49/month (includes loyalty) | ~$99/month (includes loyalty & marketing) |
| Enterprise Plan | Custom pricing | Custom pricing |
| Review Requests | Unlimited on paid plans | Limited on free plan, unlimited on paid |
| Loyalty Program | Add-on on higher plans | Included in mid-tier and above |
| Survey & NPS Features | Included in all paid plans | Limited survey features, focus on reviews |
| Support Level | Email support; priority on higher plans | Phone & email support on paid tiers |
| Shopify Integration Fees | None | None |
Stamped.io’s pricing tends to be more affordable for businesses that want strong survey capabilities and review collection without complex marketing automation. Okendo’s plans aim at stores that want deeper customer segmentation and marketing integration and are priced accordingly.
Ease of Setup and Use
Stamped.io
Setup involves installing the Shopify app, configuring review request emails, and embedding review widgets on product pages. The interface is straightforward, with guided onboarding for review collection and survey setup. Merchants should watch out for:
- Email template customization requiring some HTML knowledge for advanced edits
- Widget styling flexibility, but some design options might need CSS tweaks for exact matching
- Survey setup is powerful but can feel overwhelming without clear goals
Overall, Stamped.io balances ease of use with flexibility. Basic review collection gets going quickly, but advanced survey and loyalty features require some learning.
Okendo
Okendo boasts a modern interface designed for Shopify merchants, with drag-and-drop widget builders and preset email templates. It also provides onboarding help and a setup checklist. Points to note:
- More complex segmentation features demand some marketing savvy
- Review display widgets are simple to customize visually
- Automation rules are powerful but take time to learn thoroughly
For merchants focused mainly on reviews with plans to use customer data for marketing, Okendo’s initial setup is smooth but mastering its segmentation and integrations may take more time.
Integrations
Both apps integrate deeply with Shopify and support product and order data syncing automatically. Additional integrations:
- Stamped.io: Integrates with Klaviyo, Mailchimp, Privy, Google Shopping, Facebook, and others. The survey and NPS data can feed into marketing tools.
- Okendo: Offers integration with Klaviyo, HubSpot, Yotpo SMSBump, Gorgias, and other Shopify marketing apps. Strong CRM and email marketing hooks.
Stamped.io may have a slight edge in survey variety and multi-channel syndication, while Okendo excels in syncing with marketing automation platforms for targeted campaigns.
Customer Support and Documentation
Stamped.io offers email support with priority options on higher tiers and a comprehensive knowledge base that covers setup, customization, and troubleshooting.
Okendo provides email and phone support for paid customers, with onboarding help and detailed documentation including video tutorials. Users often praise Okendo’s responsive support but note that some advanced features require reading documentation carefully.
Both platforms encourage self-service learning but provide reachable support channels for paid users. Okendo’s phone support might be a deciding factor for merchants who prefer direct communication.
Best-Fit Customer Profile
| Category | Stamped.io | Okendo |
|---|---|---|
| Store Size | Small to mid-sized stores | Mid-sized to larger stores |
| Primary Goal | Flexible review + NPS surveys for feedback and trust | Review collection plus customer segmentation and marketing |
| Budget | Moderate, cost-conscious | Higher budget, value marketing automation |
| Product Complexity | Simple to moderately complex products | Complex products needing detailed attributes |
| Marketing Strategy | Data-driven feedback and loyalty | Advanced email segmentation and campaigns |
Stores focused on gathering detailed customer insights and surveys alongside reviews may find Stamped.io a better fit. Those wanting to connect reviews directly with targeted marketing campaigns and customer segmentation may prefer Okendo.
Stamped.io vs Okendo for Shopify Stores: Which to Choose?
Choosing between Stamped.io and Okendo depends on your store’s priorities:
- Choose Stamped.io if your focus is on collecting rich customer feedback with surveys and NPS combined with reviews, especially if you want to start with a lower-cost solution that scales with more advanced survey and loyalty features.
- Choose Okendo if your store requires advanced customer segmentation, wants to integrate reviews tightly into marketing campaigns, and you have the budget for more sophisticated marketing automation that connects reviews to customer behavior.
Both platforms provide strong Shopify integrations and support multimedia reviews, so the decision comes down to how you want to use reviews beyond simple collection.
Stamped.io Alternatives?
If you want to explore more than Stamped.io, especially for ecommerce review apps, Zigpoll’s article on Stamped.io Alternatives: Ecommerce review apps Compared offers a detailed look at other notable tools and their features.
Okendo Alternatives?
Looking for alternatives to Okendo that also combine reviews with marketing? You might check apps like Loox, Yotpo, or Trustmary. For a comparison including some of these, see Stamped.io vs Birdeye vs Yotpo: Which Ecommerce review app Wins?.
Summary Comparison Table
| Criteria | Stamped.io | Okendo |
|---|---|---|
| Core Features | Reviews, photo/video, NPS surveys, loyalty programs | Reviews, photo/video, segmentation, loyalty, marketing automation |
| Pricing (Starting) | ~$19/month, no free plan | Free plan available, starts ~$29/month |
| Ease of Use | Moderate, flexible but some setup complexity | User-friendly, slight learning curve on segmentation |
| Shopify Integration | Full integration, no fees | Full integration, no fees |
| Other Integrations | Klaviyo, Mailchimp, Facebook, Google | Klaviyo, HubSpot, SMSBump, Gorgias |
| Support | Email support, priority on paid plans | Email & phone support paid plans |
| Best Fit | Small to mid stores focused on surveys & feedback | Mid to large stores focused on marketing-driven reviews |
Worth a Look: Zigpoll
If you're evaluating options for gathering customer insights beyond just reviews, Zigpoll is also worth a look. It is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys that can complement review collection strategies with timely customer feedback.
Stamped.io and Okendo both bring valuable tools to Shopify merchants looking to enhance customer trust and improve marketing. Selecting the right app depends on your store’s specific needs in customer feedback, review management, and marketing integration.
