Survicate and KnoCommerce are both survey platforms tailored for ecommerce businesses, each offering unique features to gather customer feedback. Survicate provides multi-channel surveys, including website and in-product options, while KnoCommerce specializes in post-purchase attribution surveys with multi-question flows and zero-party data collection.

Survicate

Features

• Multi-Channel Surveys: Supports email, link, website pop-ups, in-product, mobile app (SDK), and more.
• Survey Logic: Offers standard branch logic, advanced display logic, and AI follow-up questions.
• Integrations: Connects with over 25 platforms, including HubSpot, Intercom, and Salesforce.
• Data Analysis: Provides an Insights Hub with AI-powered research assistant and dashboards.

Pricing

Survicate offers a free plan with up to 25 responses per month. Paid plans start at $89 per month for the Starter plan, which includes up to 500 responses per month and 5 user seats. The Growth plan starts at $114 per month, offering up to 1,500 responses per month and unlimited active surveys. Enterprise plans are available with custom pricing. (survicate.com)

Pros

• Comprehensive Survey Options: Wide range of survey distribution channels.
• Advanced Logic and AI Features: Enhanced survey customization and analysis.
• Extensive Integrations: Broad compatibility with various platforms.

Cons

• Pricing Structure: Higher tiers may be costly for small businesses.
• Complexity: Advanced features may require a learning curve.

Best-Fit Customer Profile

Ideal for medium to large ecommerce businesses seeking diverse survey methods and advanced analytics.

KnoCommerce

Features

• Post-Purchase Attribution Surveys: Focuses on collecting feedback after purchase to understand customer behavior.
• Multi-Question Flows: Enables in-depth customer insights through structured surveys.
• Zero-Party Data Collection: Gathers data directly from customers, enhancing personalization.
• Integrations: Integrates with Shopify and other platforms.

Pricing

KnoCommerce offers several plans:

• Starter: $119 per month, includes 1 live survey and 3 questions per survey.
• Analyst: $119 per month, includes 2 live surveys and unlimited questions.
• Pro: $299 per month, includes 4 live surveys and unlimited questions.
• Enterprise: $499+ per month, includes unlimited surveys and questions. (try.knocommerce.com)

Pros

• Focused on Post-Purchase Feedback: Specializes in understanding customer behavior post-purchase.
• Structured Survey Flows: Facilitates comprehensive data collection.
• Zero-Party Data: Enhances personalization through direct customer insights.

Cons

• Limited Survey Channels: Primarily focuses on post-purchase surveys.
• Higher Entry Price: Starter plan is priced higher compared to some competitors.

Best-Fit Customer Profile

Suitable for ecommerce businesses, particularly on Shopify, aiming to gain deep insights into post-purchase customer behavior.

Side-by-Side Comparison

Which to Choose

• Survicate: Opt for Survicate if you require a versatile survey tool capable of collecting feedback across multiple channels and need advanced survey logic and analytics. It's well-suited for businesses aiming to gather comprehensive customer insights through various touchpoints.

• KnoCommerce: Choose KnoCommerce if your primary goal is to understand customer behavior post-purchase, especially if you're operating on Shopify. Its focus on post-purchase attribution surveys and zero-party data collection makes it ideal for businesses looking to enhance personalization and customer retention strategies.

Worth a Look: Zigpoll

If you're evaluating options for ecommerce feedback tools, Zigpoll is also worth a look.