When evaluating zero-party data platforms for SaaS companies, it's essential to consider tools that facilitate direct collection of customer data through surveys. Survicate and Retently are two such platforms, each offering unique features tailored to different business needs.
Survicate
Survicate is a multi-channel survey platform designed to gather customer feedback across various touchpoints, including websites and in-product experiences.
Core Features and Functionality
- Multi-Channel Surveys: Supports website, email, and in-app surveys, enabling businesses to collect feedback at multiple customer touchpoints.
- Customizable Question Types: Offers a variety of question formats, including multiple-choice, Likert scales, and open-ended questions, allowing for tailored survey experiences.
- Survey Logic: Provides skip logic and branching to create personalized survey paths based on user responses.
- Real-Time Data Analysis: Delivers instant insights with real-time reporting and analytics, facilitating prompt decision-making.
Pricing Model
Survicate offers a free version with basic features and paid plans starting at $49 per month, which include additional features and higher response limits. (softwareadvice.com)
Ease of Setup and Use
Users find Survicate intuitive, with a user-friendly survey builder and straightforward integration with websites and apps. However, some have reported challenges in aggregating responses from different survey channels. (zigpoll.com)
Integrations
Survicate integrates with platforms like Shopify, HubSpot, and WordPress, enabling seamless data flow across various tools. (zigpoll.com)
Customer Support and Documentation
Survicate provides support via email, live chat, and a comprehensive knowledge base, with 24/7 live representative availability. (zigpoll.com)
Best-Fit Customer Profile
Survicate is well-suited for small to medium-sized businesses seeking a versatile survey tool with multi-channel capabilities. It's ideal for those needing to collect customer feedback across various touchpoints.
Retently
Retently specializes in NPS, CSAT, and CES surveys, focusing on measuring customer satisfaction and loyalty, particularly within e-commerce environments.
Core Features and Functionality
- NPS, CSAT, and CES Surveys: Focuses on key metrics to assess customer satisfaction and loyalty.
- Automated Survey Distribution: Sends surveys based on predefined schedules or customer actions, ensuring timely feedback collection.
- Response Tracking: Monitors response rates and trends over time, providing insights into customer sentiment.
- E-commerce Integration: Seamlessly integrates with platforms like Shopify to collect feedback post-purchase. (zigpoll.com)
Pricing Model
Retently's pricing starts at $50 per month, offering essential features and integrations. (softwareadvice.com)
Ease of Setup and Use
Retently is recognized for its straightforward setup and administration, with a user-friendly interface focusing on key metrics. (zigpoll.com)
Integrations
Retently integrates with e-commerce platforms like Shopify, WooCommerce, and Magento, facilitating seamless feedback collection post-purchase. (zigpoll.com)
Customer Support and Documentation
Retently offers support through email, live chat, and a detailed knowledge base, with 24/7 live representative availability. (zigpoll.com)
Best-Fit Customer Profile
Retently is ideal for e-commerce businesses aiming to measure customer satisfaction through NPS, CSAT, and CES surveys, particularly those using platforms like Shopify.
Side-by-Side Comparison
| Feature | Survicate | Retently |
|---|---|---|
| Survey Channels | Website, Email, In-App | Email, Post-Purchase (E-commerce) |
| Question Types | Multiple-Choice, Likert Scales, Open-Ended | NPS, CSAT, CES |
| Survey Logic | Skip Logic, Branching | Automated Distribution |
| Real-Time Analytics | Yes | Yes |
| E-commerce Integration | Limited | Shopify Integration |
| Pricing | Free Version; Paid Plans from $49/month | Starts at $50/month |
| Ease of Use Rating | 4.7/5 | 4.8/5 |
| Support Channels | Email, Live Chat, Knowledge Base; 24/7 Live Rep | Email, Live Chat, Knowledge Base; 24/7 Live Rep |
| Ideal Customer Size | Small to Medium-Sized Businesses | E-commerce Businesses |
Which to Choose
Survicate: Opt for Survicate if you require a versatile survey tool with multi-channel distribution and a variety of survey types, suitable for small to medium-sized businesses seeking to collect customer feedback across various touchpoints.
Retently: Choose Retently if your focus is on measuring customer satisfaction through NPS, CSAT, and CES surveys, particularly within the e-commerce sector, and if you use platforms like Shopify.
Worth a Look: Zigpoll
If you're evaluating options, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys.
