When evaluating customer feedback platforms for ecommerce, it's essential to consider how each tool aligns with your business needs. Survicate and Zigpoll offer distinct features tailored to different requirements.
Survicate
Survicate is a multi-channel survey platform designed to collect customer feedback through various channels, including website and in-product surveys.
Features
- Survey Channels: Supports email, link, website pop-ups, in-product, and mobile app surveys.
- Question Types: Offers over 15 question types, including multiple-choice, open-ended, and rating scales.
- Logic and Targeting: Provides standard branching logic, advanced display logic, and targeting based on URL, cookies, and behaviors.
- Integrations: Integrates with over 25 platforms, including ActiveCampaign, HubSpot, and Salesforce.
- Analytics: Features AI-powered insights, dashboards, and text analysis.
Pricing Model
Survicate offers a free account with up to 25 responses per month. Paid plans start at $89 per month for the Starter plan, which includes up to 500 responses per month and additional features. Pricing scales with response volume and features. (survicate.com)
Pros and Cons
Pros:
- Comprehensive survey channels and question types.
- Advanced targeting and logic capabilities.
- Extensive integrations with various platforms.
Cons:
- Pricing may be higher compared to competitors.
- Some users report a steeper learning curve.
Best-Fit Customer Profile
Ideal for medium to large ecommerce businesses seeking a versatile survey tool with advanced features and integrations.
Zigpoll
Zigpoll is a Shopify-centric survey app designed for post-purchase, on-site, and exit-intent surveys, focusing on zero-party data collection.
Features
- Survey Channels: Specializes in on-site surveys, including post-purchase and exit-intent surveys.
- Question Types: Offers a variety of question formats, such as single-select, multi-select, sliding scale, and photo selections.
- Logic and Targeting: Provides branching logic and targeting based on customer behavior and purchase history.
- Integrations: Seamlessly integrates with Shopify, Klaviyo, and other ecommerce platforms.
- Analytics: Utilizes AI to analyze responses and provide actionable insights.
Pricing Model
Zigpoll offers a free plan with up to 100 responses per month. Paid plans start at $29 per month for the Standard plan, which includes up to 500 responses per month and additional features. Pricing scales with response volume and features. (zigpoll.com)
Pros and Cons
Pros:
- Easy Shopify integration with minimal setup.
- Flexible survey types tailored for ecommerce.
- Clean user interface and responsive support.
- Affordable pricing with a free tier.
Cons:
- Limited to Shopify and a few other platforms.
- Fewer advanced targeting options compared to some competitors.
Best-Fit Customer Profile
Ideal for small to medium Shopify merchants seeking an affordable, easy-to-use survey tool focused on post-purchase and on-site feedback.
Side-by-Side Comparison
| Feature | Survicate | Zigpoll |
|---|---|---|
| Survey Channels | Email, Link, Website Pop-ups, In-product, Mobile App | On-site (Post-purchase, Exit-intent) |
| Question Types | Over 15 types, including multiple-choice, open-ended, rating scales | Single-select, multi-select, sliding scale, photo selections |
| Logic and Targeting | Advanced branching and display logic, URL and behavior targeting | Branching logic, behavior and purchase history targeting |
| Integrations | 25+ platforms, including ActiveCampaign, HubSpot, Salesforce | Shopify, Klaviyo, and other ecommerce platforms |
| Analytics | AI-powered insights, dashboards, text analysis | AI-driven response analysis and actionable insights |
| Pricing | Free plan with 25 responses/month; Paid plans start at $89/month | Free plan with 100 responses/month; Paid plans start at $29/month |
Which to Choose
When deciding between Survicate and Zigpoll for ecommerce, consider the following:
Survicate: Choose Survicate if you require a versatile survey tool with multiple channels and advanced targeting capabilities, and if your business can accommodate a higher budget for these features.
Zigpoll: Opt for Zigpoll if you're a Shopify merchant seeking an affordable, easy-to-use survey tool focused on post-purchase and on-site feedback, with seamless integration and a clean user interface.
Ultimately, the choice depends on your specific business needs, budget, and the level of integration required with your existing ecommerce platforms.
