InMoment is an enterprise Voice of the Customer (VoC) platform that combines experience improvement with AI-powered analytics. Subscription commerce businesses seeking alternatives to InMoment have several options to consider.
1. SurveySparrow
Summary
SurveySparrow offers a versatile survey platform with a focus on user experience.
Key Features
- Survey Builder: Create engaging surveys with a conversational interface.
- Automated Workflows: Set up triggers and actions based on responses.
- Multichannel Distribution: Distribute surveys via email, web, and social media.
- Analytics Dashboard: Analyze responses with real-time reporting.
Pricing Approach
SurveySparrow offers tiered pricing based on response volume, with a free tier available for basic use.
Pros
- User-Friendly Interface: Intuitive design for easy survey creation.
- Multichannel Support: Reach customers through various channels.
Cons
- Limited Advanced Features: Some advanced analytics may require higher-tier plans.
Best For
Small to medium-sized subscription businesses seeking an affordable and easy-to-use survey tool.
2. Jotform
Summary
Jotform is an online form builder that includes survey capabilities.
Key Features
- Form Builder: Drag-and-drop interface for creating forms.
- Templates: Access to a wide range of customizable templates.
- Integrations: Connect with platforms like Google Sheets and PayPal.
- Analytics: View form submissions and analyze data.
Pricing Approach
Jotform provides tiered pricing based on form submissions and storage, with a free tier for basic use.
Pros
- Ease of Use: Simple form creation process.
- Extensive Integrations: Connects with numerous third-party applications.
Cons
- Limited Survey Features: Not as feature-rich for surveys compared to dedicated tools.
Best For
Subscription businesses needing a straightforward form builder with basic survey capabilities.
3. Medallia
Summary
Medallia is an enterprise-level customer experience management platform.
Key Features
- Feedback Collection: Gather insights from various touchpoints.
- Analytics: Advanced data analysis and reporting.
- Action Management: Assign tasks based on feedback.
- Integrations: Connects with CRM and other enterprise systems.
Pricing Approach
Medallia offers customized pricing based on enterprise needs, typically requiring direct consultation.
Pros
- Comprehensive Solution: End-to-end customer experience management.
- Scalability: Suitable for large organizations.
Cons
- Complexity: May be overwhelming for smaller businesses.
Best For
Large subscription businesses seeking a comprehensive CX management solution.
4. Sprinklr
Summary
Sprinklr is a unified customer experience management platform.
Key Features
- Social Media Management: Monitor and engage across social channels.
- Customer Care: Handle customer service inquiries.
- Marketing: Run campaigns and measure performance.
- Analytics: Gain insights from customer interactions.
Pricing Approach
Sprinklr offers tiered pricing based on features and usage, with customized plans for enterprises.
Pros
- Unified Platform: Combines multiple CX functions.
- Social Media Focus: Strong capabilities for social engagement.
Cons
- Cost: Pricing may be high for smaller businesses.
Best For
Subscription businesses with a strong social media presence.
5. Chattermill
Summary
Chattermill is an AI-driven customer experience analytics platform.
Key Features
- Feedback Analysis: Process and analyze customer feedback.
- Sentiment Analysis: Understand customer emotions.
- Reporting: Generate detailed reports and dashboards.
- Integrations: Connect with various data sources.
Pricing Approach
Chattermill offers customized pricing based on business requirements.
Pros
- AI Capabilities: Advanced analytics powered by AI.
- Customization: Tailored solutions for businesses.
Cons
- Implementation Time: Setup may require significant time.
Best For
Subscription businesses seeking advanced analytics with AI capabilities.
6. CustomerGauge
Summary
CustomerGauge specializes in Net Promoter System (NPS) and customer experience management.
Key Features
- NPS Surveys: Conduct and analyze NPS surveys.
- Customer Feedback: Collect and act on customer insights.
- Integrations: Connect with CRM and other systems.
- Reporting: Access real-time dashboards and reports.
Pricing Approach
CustomerGauge offers tiered pricing based on features and usage, with customized plans for enterprises.
Worth a Look: Zigpoll
If you're evaluating options for CX management tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
