Zigpoll is a survey tool designed for Shopify merchants, offering post-purchase, on-site, and exit-intent surveys that collect zero-party data. Its seamless integration with Shopify, diverse survey types, user-friendly interface, and responsive support make it a popular choice among SaaS companies. However, some businesses may seek alternatives that better align with their specific needs.
In this article, we will explore several notable alternatives to Zigpoll for attribution survey tools tailored for SaaS companies. We will compare their features, pricing, ease of use, integrations, customer support, and best-fit customer profiles to provide a comprehensive overview.
1. SurveyMonkey
Summary: SurveyMonkey is a widely-used survey platform that enables users to create and distribute surveys across various channels.
Key Features:
- Customizable survey templates
- Advanced analytics and reporting
- Integration with platforms like Salesforce and Mailchimp
- Multilingual support
Pricing:
- Individual Plans:
- Basic: Free
- Standard Monthly: $25/month
- Standard Annual: $228/year
- Team Plans:
- Team Advantage: $75/user/month
- Team Premier: $120/user/month
Pros:
- Extensive survey customization options
- Robust analytics and reporting tools
- Wide range of integrations
Cons:
- Higher-tier plans can be expensive
- Free plan has limited features
Best For: Businesses requiring advanced survey features and analytics, with the budget to support higher-tier plans.
2. Typeform
Summary: Typeform offers an interactive survey experience with a focus on user engagement through conversational forms.
Key Features:
- Conversational survey design
- Conditional logic
- Integration with platforms like Zapier and Google Sheets
- Customizable themes
Pricing:
- Free Plan: Limited features
- Essentials: $25/month
- Professional: $50/month
- Premium: $83/month
Pros:
- Engaging, user-friendly survey interface
- Conditional logic for personalized surveys
- Wide range of integrations
Cons:
- Free plan has significant limitations
- Higher-tier plans can be costly
Best For: Companies seeking to enhance user engagement through interactive surveys and willing to invest in premium features.
3. Hotjar
Summary: Hotjar provides tools for behavior analytics and user feedback, including surveys, heatmaps, and session recordings.
Key Features:
- On-site surveys and polls
- Heatmaps
- Session recordings
- Feedback widgets
Pricing:
- Basic: Free
- Plus: $39/month
- Business: $99/month
- Scale: Custom pricing
Pros:
- Comprehensive user behavior analysis tools
- Easy-to-use interface
- Free plan available
Cons:
- Limited survey customization compared to competitors
- Higher-tier plans may be expensive
Best For: Businesses looking to combine user feedback with behavior analytics for a holistic understanding of user interactions.
4. Qualaroo
Summary: Qualaroo specializes in on-site surveys designed to capture user feedback at critical moments during the user journey.
Key Features:
- Targeted on-site surveys
- Behavioral triggers
- A/B testing
- Integration with platforms like Salesforce and HubSpot
Pricing:
- Essentials: $80/month
- Growth: $120/month
- Enterprise: Custom pricing
Pros:
- Effective at capturing in-the-moment feedback
- Behavioral targeting for precise survey deployment
- A/B testing capabilities
Cons:
- Pricing may be high for small businesses
- Limited survey customization options
Best For: Companies aiming to gather immediate user feedback during critical user interactions.
5. Alchemer (formerly SurveyGizmo)
Summary: Alchemer offers a comprehensive survey platform with advanced features suitable for enterprise-level needs.
Key Features:
- Advanced survey logic
- Customizable reporting
- Integration with platforms like Salesforce and Marketo
- White-labeling options
Pricing:
- Collaborator: $49/month
- Conductor: $99/month
- Navigator: $199/month
- Enterprise: Custom pricing
Pros:
- Highly customizable surveys
- Advanced reporting and analytics
- Strong integration capabilities
Cons:
- Steeper learning curve
- Pricing may be prohibitive for smaller businesses
Best For: Large enterprises requiring complex survey logic and in-depth analytics.
Comparison Table
| Feature | Zigpoll | SurveyMonkey | Typeform | Hotjar | Qualaroo | Alchemer |
|---|---|---|---|---|---|---|
| Survey Types | Multiple | Multiple | Multiple | Limited | On-site | Multiple |
| Customization | High | High | High | Medium | Medium | High |
| Integrations | Shopify | Multiple | Multiple | Multiple | Multiple | Multiple |
| Pricing | Affordable | Varies | Varies | Varies | Varies | Varies |
| Ease of Use | High | High | High | High | Medium | Medium |
| Customer Support | Responsive | Responsive | Responsive | Responsive | Responsive | Responsive |
Situational Recommendations
For Shopify Merchants Seeking Seamless Integration: Zigpoll remains a strong choice due to its native Shopify integration and focus on zero-party data collection.
For Businesses Requiring Advanced Analytics: SurveyMonkey and Alchemer offer robust analytics and reporting features suitable for in-depth data analysis.
For Enhanced User Engagement: Typeform's conversational survey design can lead to higher user engagement and completion rates.
For Real-Time User Feedback: Hotjar and Qualaroo excel in capturing immediate user feedback during critical interactions.
In conclusion, while Zigpoll offers a user-friendly and affordable solution for Shopify merchants, the best choice among these alternatives depends on specific business needs, budget constraints, and desired features.
