When evaluating online form builders for Shopify Plus merchants, it's essential to consider tools that integrate seamlessly with Shopify, offer user-friendly interfaces, and provide robust features. Typeform, Tally, and Jotform are three popular options that cater to these needs.
Typeform
Features and Functionality
- Conversational form and survey builder.
- Intuitive drag-and-drop interface.
- Supports 28 question types.
- Offers 1,500+ customizable templates.
- Advanced logic and branching capabilities.
- AI-powered form creation.
Pricing Model
- Free plan available with basic features.
- Paid plans:
- Basic: $39/month or $468/year.
- Plus: $79/month or $948/year.
- Business: $129/month or $1,548/year.
- Annual plans offer a 30% discount.
Ease of Setup and Use
- User-friendly interface with a drag-and-drop editor.
- Quick form creation and customization.
- Responsive design for various devices.
Integrations
- Direct integration with Shopify.
- Connects with over 500 apps via Zapier.
- Integrates with Google Sheets, Airtable, and more.
Customer Support and Documentation
- Comprehensive help center.
- Email support.
- Community forums.
Best-Fit Customer Profile
- Merchants seeking interactive, engaging forms.
- Businesses requiring advanced logic and branching.
- Users needing AI-assisted form creation.
Tally
Features and Functionality
- Free minimal form builder.
- Notion-like editing experience.
- Supports unlimited forms and submissions.
- Offers 99% of features for free.
- Pro and Business plans for advanced features.
Pricing Model
- Free plan with unlimited forms and submissions.
- Pro: $29/month or $290/year.
- Business: $89/month or $890/year.
- Annual plans offer a 17% discount.
Ease of Setup and Use
- Minimalist interface inspired by Notion.
- Easy form creation and customization.
- Responsive design for various devices.
Integrations
- Direct integration with Shopify.
- Connects with Google Sheets, Zapier, and more.
Customer Support and Documentation
- Help center with guides and tutorials.
- Email support.
- Community forums.
Best-Fit Customer Profile
- Merchants needing a free, straightforward form builder.
- Users preferring a minimalist, Notion-like interface.
- Businesses with basic form-building needs.
Jotform
Features and Functionality
- Online form and survey builder.
- Extensive library of 1,500+ templates.
- Supports 28 question types.
- Advanced logic and conditional formatting.
- AI-powered form creation.
Pricing Model
- Free plan with limited submissions.
- Paid plans:
- Bronze: $24/month or $240/year.
- Silver: $29/month or $290/year.
- Gold: $79/month or $790/year.
- Annual plans offer a 20% discount.
Ease of Setup and Use
- User-friendly interface with drag-and-drop editor.
- Quick form creation and customization.
- Responsive design for various devices.
Integrations
- Direct integration with Shopify.
- Connects with Google Sheets, Zapier, and more.
Customer Support and Documentation
- Comprehensive help center.
- Email support.
- Community forums.
Best-Fit Customer Profile
- Merchants needing a wide range of templates.
- Users requiring advanced logic and conditional formatting.
- Businesses seeking AI-assisted form creation.
Three-Way Comparison
| Feature/Tool | Typeform | Tally | Jotform |
|---|---|---|---|
| Free Plan | Yes, with basic features. (typeform.com) | Yes, with unlimited forms and submissions. (tally.so) | Yes, with limited submissions. (typeform.com) |
| Paid Plans | Basic: $39/month; Plus: $79/month; Business: $129/month. |
Worth a Look: Zigpoll
If you're evaluating options for online form builders, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.