UserLoop and Asklayer are both feedback tools designed for Shopify Plus merchants, each offering unique features tailored to different business needs.
UserLoop
UserLoop is an AI-powered app that integrates with Shopify to provide post-purchase surveys and automated insights.
Features
- Post-Purchase Surveys: Collect customer feedback immediately after purchase to understand satisfaction and gather insights.
- Automated Insights: Utilize AI to analyze survey data, identifying trends and actionable insights without manual effort.
- Attribution Tracking: Determine which marketing channels are most effective by linking customer feedback to specific campaigns.
- Email Surveys and Automations: Engage customers through email with surveys and automated follow-ups.
- Integrations: Connect with platforms like Klaviyo, Slack, and Meta Conversion API to streamline data flow.
Pricing Model
UserLoop offers a free plan with unlimited responses, advanced reporting, and AI insights. Paid plans start at $19 per month, providing additional features such as email surveys, automations, and integrations. (pages.userloop.io)
Pros
- AI-Driven Insights: Automates data analysis, saving time and providing actionable recommendations.
- Seamless Shopify Integration: Easy setup and compatibility with Shopify Plus.
- Unlimited Responses on Free Plan: Allows extensive data collection without immediate financial commitment.
Cons
- Limited Survey Types: Primarily focused on post-purchase surveys, lacking variety in survey formats.
- Pricing for Advanced Features: Some advanced functionalities are gated behind paid plans.
Best-Fit Customer Profile
Ideal for Shopify Plus merchants seeking to enhance post-purchase customer engagement and leverage AI for data analysis.
Asklayer
Asklayer is a Shopify app that enables merchants to gather customer feedback through micro-surveys and on-site questionnaires at various touchpoints.
Features
- Micro-Surveys: Deploy short, targeted surveys to capture customer opinions without disrupting the shopping experience.
- On-Site Feedback: Collect insights directly on product pages, checkout, and other key areas.
- Branching Logic: Create dynamic surveys that adapt based on user responses.
- Advanced Targeting: Utilize page and user targeting to deliver relevant surveys to specific customer segments.
- Integrations: Connect with platforms like Google Analytics, Google Sheets, Klaviyo, and Mailchimp.
Pricing Model
Asklayer offers a free plan with 25 responses per month and basic features. Paid plans start at $29 per month, providing additional responses, advanced targeting, and integrations. (asklayer.io)
Pros
- Versatile Survey Deployment: Supports various survey types and placements, enhancing flexibility.
- Advanced Targeting: Delivers personalized surveys based on user behavior and demographics.
- Comprehensive Integrations: Seamlessly connects with multiple platforms for streamlined data management.
Cons
- Response Limits on Free Plan: Limited to 25 responses per month, which may be insufficient for larger stores.
- Complexity for Beginners: Advanced features may require a learning curve for new users.
Best-Fit Customer Profile
Suitable for Shopify Plus merchants aiming to gather diverse customer feedback across multiple touchpoints and requiring advanced targeting capabilities.
Side-by-Side Comparison
| Feature | UserLoop | Asklayer |
|---|---|---|
| Survey Types | Post-purchase surveys | Micro-surveys, on-site questionnaires |
| AI Insights | Yes | No |
| Integrations | Klaviyo, Slack, Meta Conversion API | Google Analytics, Google Sheets, Klaviyo, Mailchimp |
| Pricing | Free plan; paid plans from $19/month | Free plan; paid plans from $29/month |
| Advanced Targeting | No | Yes |
| Response Limits | Unlimited on free plan | 25 responses/month on free plan |
| Ease of Use | High; seamless Shopify integration | Moderate; advanced features may require learning |
Which to Choose
UserLoop: Best for merchants focused on post-purchase feedback and seeking AI-driven insights to inform marketing and product decisions.
Asklayer: Ideal for merchants needing versatile survey deployment across various site areas with advanced targeting to capture diverse customer feedback.
Worth a Look: Zigpoll
If you're evaluating options for ecommerce feedback tools, Zigpoll is also worth a look.