UserLoop and Simplesat are survey tools designed to gather customer feedback, each catering to different business needs. UserLoop focuses on AI-powered post-purchase surveys and automated insights for Shopify stores, while Simplesat offers one-click CSAT, CES, and NPS surveys tailored for managed service providers (MSPs) and service teams.

UserLoop

Features

  • AI-Powered Surveys: Automates survey creation and analysis.
  • Post-Purchase Surveys: Collects feedback after purchase.
  • Automated Insights: Provides actionable data.
  • Integrations: Connects with Shopify, Klaviyo, Slack, and Meta Conversion API.

Pricing Model

  • Free Plan: Up to 50 responses/month, 2 surveys, 1 question/survey, 50 outbound emails/month.
  • Starter Plan: $29/month; 300 responses/month, 5 surveys, 5 questions/survey, 200 outbound emails/month.
  • Unlimited Plan: $19/month; unlimited responses, advanced reporting, PDF exports, email surveys, AI insights, chat, and integrations.

Pros

  • Tailored for Shopify stores.
  • AI-driven insights.
  • Easy setup.

Cons

  • Limited to Shopify.
  • Free plan has restrictions.

Best For

  • DTC brands using Shopify.

Simplesat

Features

  • CSAT, CES, NPS Surveys: Captures various customer satisfaction metrics.
  • Survey Embedding: Integrates with email signatures and helpdesks.
  • Automated NPS Surveys: Sends quarterly surveys via email.
  • Integrations: Supports ConnectWise, Autotask, Zendesk, and other PSAs.

Pricing Model

  • Standard Plan: $119/month; 5 users, 1,000 monthly responses, unlimited surveys, 50+ integrations.
  • Pro Plan: $249/month; 15 users, 3,000 monthly responses, multi-brand support, custom CSS.
  • Elite Plan: $499/month; 30 users, 7,000 monthly responses, enterprise SSO, custom email templates.
  • Enterprise Plan: Custom pricing; includes directory sync, design and code support, dedicated CSM.

Pros

  • Multiple survey types.
  • Easy embedding.
  • Automated surveys.

Cons

  • Not Shopify-focused.
  • Pricing may be high for small teams.

Best For

  • MSPs and service teams.

Side-by-Side Comparison

Feature UserLoop Simplesat
Survey Types Post-purchase surveys, NPS CSAT, CES, NPS
Integrations Shopify, Klaviyo, Slack, Meta Conversion API ConnectWise, Autotask, Zendesk, others (softwareadvice.com)
Pricing Free plan; Starter: $29/month; Unlimited: $19/month (pages.userloop.io) Standard: $119/month; Pro: $249/month; Elite: $499/month; Enterprise: Custom (softwareadvice.com)
Ease of Use Easy setup, Shopify-native Simple embedding, automated surveys
Best Fit DTC brands using Shopify MSPs and service teams

Which to Choose

  • UserLoop: Ideal for DTC brands using Shopify seeking AI-driven post-purchase surveys and automated insights.
  • Simplesat: Suited for MSPs and service teams needing versatile customer satisfaction surveys with easy embedding and automation.

Worth a Look: Zigpoll

If you're evaluating options for NPS survey software, Zigpoll is also worth a look.

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