When evaluating attribution survey tools for online stores, it's essential to consider how each platform aligns with your specific needs. Zigpoll, Asklayer, and Delighted are three prominent options, each offering unique features and pricing structures.
Zigpoll
Features and Functionality
Zigpoll is a Shopify app designed for post-purchase, on-site, and exit-intent surveys, focusing on zero-party data collection. It offers a variety of question formats, including single-select, multi-select, sliding scale, and photo selections. The platform provides AI-powered insights, real-time analytics, and supports SMS surveys. Customization options include flexible styling and white-label support. Integrations are available with Shopify and other platforms via embed codes.
Pricing Model
Zigpoll offers a tiered pricing structure:
- Lite: Free plan with up to 100 responses per month.
- Standard: Approximately $29 per month for up to 500 responses.
- Advanced: Approximately $97 per month for up to 2,000 responses.
- Ultimate: Approximately $194 per month for unlimited responses.
Each plan includes unlimited surveys, AI insights, and various customization options. Annual billing offers a 25% discount. (zigpoll.com)
Pros and Cons
Pros:
- Easy Shopify integration with a one-click install.
- Flexible survey types and question formats.
- AI-powered insights for actionable data.
- Responsive customer support.
Cons:
- Free plan limited to 100 responses per month.
- Some advanced features require higher-tier plans.
Best-Fit Customer Profile
Zigpoll is ideal for Shopify merchants seeking an easy-to-implement survey tool with robust features and AI-driven insights.
Asklayer
Features and Functionality
Asklayer is a Shopify app that enables micro-surveys and on-site feedback collection at multiple touchpoints. It offers customizable survey designs, targeting options based on customer behavior, and supports various question types. Integrations include Shopify and other platforms via embed codes.
Pricing Model
Asklayer provides tiered pricing:
- Free: Limited features with basic survey capabilities.
- Pro: Approximately $19 per month for additional features and higher response limits.
- Enterprise: Custom pricing for large-scale operations with advanced needs.
Pricing details are subject to change; refer to Asklayer's official website for the most current information.
Pros and Cons
Pros:
- User-friendly interface with easy survey creation.
- Customizable survey designs to match brand aesthetics.
- Targeting options based on customer behavior.
Cons:
- Free plan has limited features and response limits.
- Advanced features require higher-tier plans.
Best-Fit Customer Profile
Asklayer is suitable for Shopify merchants looking for a straightforward survey tool with customizable designs and targeting capabilities.
Delighted
Features and Functionality
Delighted is a simple survey tool focusing on NPS, CSAT, and CES surveys via email and SMS. It offers automated survey distribution, real-time reporting, and integrates with various platforms. Customization options include branding and survey design adjustments.
Pricing Model
Delighted offers tiered pricing:
- Free: Limited to 100 responses per month.
- Plus: Approximately $199 per month for up to 1,000 responses.
- Pro: Approximately $399 per month for up to 5,000 responses.
- Enterprise: Custom pricing for higher response volumes.
Pricing details are subject to change; refer to Delighted's official website for the most current information.
Pros and Cons
Pros:
- Simple setup with automated survey distribution.
- Real-time reporting for quick insights.
- Integrations with various platforms.
Cons:
- Limited to NPS, CSAT, and CES surveys; lacks other survey types.
- Higher-tier plans may be costly for small businesses.
Best-Fit Customer Profile
Delighted is ideal for businesses seeking a straightforward survey tool focused on customer satisfaction metrics.
Three-Way Comparison
| Feature/Functionality | Zigpoll | Asklayer | Delighted |
|---|---|---|---|
| Survey Types | Post-purchase, on-site, exit-intent | Micro-surveys, on-site feedback | NPS, CSAT, CES |
| Question Formats | Single-select, multi-select, sliding scale, photo selections | Customizable | Standardized |
| AI Insights | Yes | No | No |
| Integrations | Shopify, embed codes | Shopify, embed codes | Various platforms |
| Pricing | Free, $29, $97, $194 per month | Free, $19, custom | Free, $199, $399 per month |
Situational Recommendations
For Shopify Merchants Seeking Versatility: Zigpoll offers a comprehensive suite of survey types and AI-driven insights, making it suitable for merchants who require flexibility and advanced analytics.
For Merchants Focused on Customer Feedback at Multiple Touchpoints: Asklayer's micro-surveys and on-site feedback capabilities are ideal for merchants aiming to gather insights at various stages
