When evaluating post-purchase survey tools for ecommerce startups, it's essential to compare Zigpoll and Delighted based on their features, pricing, ease of use, integrations, and ideal customer profiles.

Zigpoll

Features:

  • Offers post-purchase, on-site, and exit-intent surveys.
  • Provides zero-party data collection.
  • Supports multiple question formats, including single-select, multi-select, sliding scale, and photo selections.
  • Includes AI-powered insights for data analysis.
  • Allows unlimited surveys across all plans.

Pricing:

  • Lite: Free plan with up to 100 responses per month.
  • Standard: $29/month for up to 500 responses.
  • Advanced: $97/month for up to 2,000 responses.
  • Ultimate: $194/month for unlimited responses.

All plans include unlimited surveys and AI-powered insights. (zigpoll.com)

Ease of Use:

  • User-friendly interface with customizable survey styles.
  • Easy integration with Shopify.
  • Responsive customer support.

Integrations:

  • Seamless integration with Shopify.
  • Supports integrations with Slack, Klaviyo, and other platforms.

Ideal Customer Profile:

  • Ecommerce startups using Shopify.
  • Businesses seeking affordable and flexible survey solutions.
  • Companies aiming to collect zero-party data for personalized marketing.

Delighted

Features:

  • Specializes in NPS, CSAT, and CES surveys.
  • Delivers surveys via email and SMS.
  • Provides branding customization (logo, colors).
  • Offers question logic for survey customization.
  • Includes access to the Delighted Community.

Pricing:

  • Free: Up to 25 responses per month.
  • Starter: $19/month for up to 50 responses.
  • Growth: $39/month for up to 100 responses.
  • Advanced: $149/month for up to 250 responses.
  • Premium: $249/month for up to 500 responses.

All plans include unlimited surveys and access to the Delighted Community. (delighted.com)

Ease of Use:

  • Simple setup with no technical skills required.
  • Intuitive interface for survey creation and analysis.
  • Responsive customer support.

Integrations:

  • Integrates with platforms like Slack, Shopify, and Zendesk.
  • Offers additional integrations in higher-tier plans.

Ideal Customer Profile:

  • Ecommerce businesses seeking straightforward NPS, CSAT, and CES surveys.
  • Companies looking for email and SMS survey distribution.
  • Organizations needing basic survey customization and branding.

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Side-by-Side Comparison

Feature Zigpoll Delighted
Survey Types Post-purchase, on-site, exit-intent, NPS, CSAT, CES NPS, CSAT, CES
Data Collection Zero-party data Customer satisfaction metrics
Survey Distribution Embedded on-site surveys Email and SMS surveys
Response Limits 100 (Lite), 500 (Standard), 2,000 (Advanced), Unlimited (Ultimate) 25 (Free), 50 (Starter), 100 (Growth), 250 (Advanced), 500 (Premium)
Pricing Free (Lite), $29/month (Standard), $97/month (Advanced), $194/month (Ultimate) Free (25 responses), $19/month (Starter), $39/month (Growth), $149/month (Advanced), $249/month (Premium)
Integrations Shopify, Slack, Klaviyo Slack, Shopify, Zendesk
Customization Customizable survey styles, white-label support Branding customization (logo, colors), question logic
Ideal For Shopify-based ecommerce startups needing flexible, affordable survey solutions Ecommerce businesses seeking simple, branded NPS, CSAT, and CES surveys via email and SMS

Which to Choose

Choose Zigpoll if:

  • You operate a Shopify store and require diverse survey types, including post-purchase, on-site, and exit-intent surveys.
  • You prefer a free plan with up to 100 responses per month to test the platform.
  • You need a cost-effective solution with flexible pricing tiers as your business grows.
  • You value zero-party data collection for personalized marketing strategies.

Choose Delighted if:

  • You seek straightforward NPS, CSAT, and CES surveys delivered via email and SMS.
  • You require basic branding customization and question logic in your surveys.
  • You are comfortable with a higher starting price point for premium features.

In summary, Zigpoll vs Delighted for ecommerce startups depends on your specific needs: Zigpoll offers a versatile and affordable solution with a free plan and diverse survey types, making it ideal for Shopify merchants seeking comprehensive feedback tools. Delighted provides a focused approach on customer satisfaction metrics through email and SMS surveys, suitable for businesses prioritizing simplicity and basic customization.

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