When evaluating customer feedback platforms for SaaS companies, two notable options are Zigpoll and Delighted. Both offer unique features tailored to different business needs. This comparison examines their core functionalities, pricing models, ease of use, integrations, customer support, and ideal customer profiles to assist in making an informed decision.

Zigpoll

Zigpoll is a customer feedback platform designed to integrate seamlessly with Shopify, enabling SaaS companies to collect zero-party data through post-purchase, on-site, and exit-intent surveys.

Core Features and Functionality

• Survey Types: Offers post-purchase, on-site, and exit-intent surveys, allowing businesses to gather feedback at various customer touchpoints.
• Zero-Party Data Collection: Collects data directly from customers, ensuring high-quality insights.
• AI-Powered Insights: Provides automatic analysis of survey responses, helping businesses quickly identify trends and areas for improvement.
• Customization: Supports flexible question formats and custom styling for surveys, enabling alignment with brand aesthetics.
• Integrations: Features a one-click Shopify integration, facilitating easy setup and data synchronization.

Pricing Model

Zigpoll offers a tiered pricing structure:

• Lite: Free plan with 100 responses and 100 emails per month.
• Standard: $29/month for 500 responses and 2,500 emails per month.
• Advanced: $97/month for 2,000 responses and 10,000 emails per month.
• Ultimate: $194/month for unlimited responses and emails.

Each plan includes unlimited surveys, AI insights, and customizable survey styles. (zigpoll.com)

Pros and Cons

Pros:

• Shopify Integration: Easy integration with Shopify, streamlining the feedback collection process.
• Survey Variety: Ability to deploy various survey types to capture diverse customer insights.
• AI Insights: Automated analysis of responses, saving time and providing actionable insights.
• Customization: Flexible survey design options to match brand identity.
• Affordable Pricing: Competitive pricing with a free tier suitable for startups.

Cons:

• Limited Integrations: Primarily focused on Shopify, which may not suit businesses using other platforms.
• Feature Limitations: Some advanced features may be restricted to higher-tier plans.

Best-Fit Customer Profile

Ideal for Shopify-based SaaS companies seeking an affordable, easy-to-use platform for collecting customer feedback through various survey types.

Delighted

Delighted is a customer experience management platform that specializes in collecting feedback via NPS, CSAT, and CES surveys through email and SMS channels.

Core Features and Functionality

• Survey Types: Focuses on NPS, CSAT, and CES surveys, providing standardized metrics for customer satisfaction.
• Multi-Channel Distribution: Delivers surveys through email, SMS, web links, and SDKs, offering flexibility in reaching customers.
• Integrations: Offers over 35 free integrations, including Slack, Shopify, and Zendesk, facilitating seamless data flow.
• Branding Customization: Allows customization of surveys with logos and colors to maintain brand consistency.
• Pre-Built Reports: Provides dashboards and reports to analyze feedback trends and metrics.

Pricing Model

Delighted's pricing is structured as follows:

• Free: Includes 25 responses per month and 1 user.
• Starter: $19/month for 50 responses and 2 users.
• Growth: $39/month for 100 responses and 3 users.
• Advanced: $149/month for 250 responses and 5 users.
• Premium: $249/month for 500 responses and 10 users.

Each plan includes unlimited surveys, branding customization, and access to pre-built reports. (delighted.com)

Pros and Cons

Pros:

• Multi-Channel Surveys: Ability to reach customers through various channels, increasing response rates.
• Comprehensive Integrations: Wide range of integrations with popular platforms.
• Branding Options: Customization of surveys to align with brand identity.
• Scalable Pricing: Pricing tiers suitable for businesses of different sizes.

Cons:

• Limited Survey Types: Focuses mainly on NPS, CSAT, and CES, which may not capture all customer sentiments.
• Higher Entry Cost: The Starter plan is priced at $19/month, which may be a higher entry point for some businesses.

Best-Fit Customer Profile

Suitable for SaaS companies seeking a platform to measure customer satisfaction through standardized metrics across multiple channels.

Side-by-Side Comparison