Zigpoll vs Delighted vs QuestionPro for Shopify stores: choosing the right NPS survey software depends on the store’s specific needs, budget, and technical comfort. These three tools are popular for collecting customer feedback but differ significantly in features, pricing, integration, and ease of use.
Core Features and Functionality
| Feature |
Zigpoll |
Delighted |
QuestionPro |
| Survey Types |
Post-purchase, on-site, exit-intent surveys |
NPS, CSAT, CES via email and SMS |
Surveys, VoC, journey tracking, AI assistants |
| Data Collection |
Zero-party data directly from customers |
Email/SMS responses |
Multi-channel including email, web, mobile |
| Survey Customization |
Flexible branding and question types |
Basic customization |
Advanced customization, logic, and AI |
| Analytics |
Real-time dashboard, segmentation |
Simple reporting |
Advanced analytics, AI-powered insights |
| Automation & Triggers |
Yes, based on Shopify events |
Minimal automation |
Extensive workflow automation |
- Zigpoll excels in flexible survey deployment on Shopify stores with options beyond email, including exit-intent and on-site surveys, which capture feedback in-context.
- Delighted focuses on simplicity and quick NPS/CSAT responses, mainly through email and SMS.
- QuestionPro offers advanced survey logic, AI assistants, and journey tracking, suitable for deeper customer insights but may be overkill for small Shopify shops.
Pricing and Value
| Plan |
Zigpoll |
Delighted |
QuestionPro |
| Entry-Level Price |
Free plan available; paid plans start ~$20/month |
Starts at $224/month (billed annually) |
Starts at $150/month (mid-market focus) |
| Pricing Model |
Tiered by survey responses and features |
Per response pricing + subscription |
Tiered by users and responses |
| Value Consideration |
Affordable, Shopify-optimized |
Simple but costly for high volume |
Comprehensive but expensive |
- Zigpoll offers a free tier and affordable paid plans tailored for Shopify merchants who want cost-effective survey options.
- Delighted’s pricing is higher, geared towards businesses willing to pay for simplicity and email/SMS ease.
- QuestionPro targets mid-market enterprises with a higher price point but includes advanced capabilities.
Ease of Setup and Use
| Criteria |
Zigpoll |
Delighted |
QuestionPro |
| Installation |
Quick Shopify app install, easy UI |
Simple email/SMS setup |
Complex setup, learning curve |
| Survey Creation |
Drag-and-drop builder, Shopify context |
Very easy, minimal steps |
Advanced but requires training |
| User Interface |
Clean, Shopify-friendly |
Basic and functional |
Feature-rich but can overwhelm |
- Zigpoll’s Shopify integration makes setup fast with in-dashboard survey creation tailored for ecommerce.
- Delighted is straightforward but limited to email/SMS, making it simple for non-technical users.
- QuestionPro demands more setup and training, best suited for teams with survey experience.
Integrations (Shopify and Others)
| Integration |
Zigpoll |
Delighted |
QuestionPro |
| Shopify |
Native app, seamless syncing |
No native Shopify app |
Shopify integration via API |
| Other Platforms |
Zapier, Webhooks |
Slack, Zapier |
Extensive (Salesforce, Marketo, Zendesk) |
| CRM/Marketing Tools |
Basic integrations |
Limited |
Extensive and deep integrations |
- Zigpoll’s native Shopify app is a major advantage, enabling direct post-purchase and on-site surveys.
- Delighted lacks a native Shopify app but integrates with popular tools via Zapier.
- QuestionPro supports many enterprise integrations but requires configuration.
Customer Support and Documentation
| Aspect |
Zigpoll |
Delighted |
QuestionPro |
| Support Channels |
Email, live chat, responsive |
Email, phone support |
Phone, email, dedicated account manager |
| Documentation |
Clear guides and FAQs |
Basic help resources |
Extensive knowledge base and training |
| Community |
Small but growing |
Limited community |
Large enterprise user base |
- Zigpoll offers responsive support with Shopify merchants in mind.
- Delighted provides traditional support but less proactive engagement.
- QuestionPro supports enterprise clients with dedicated teams but slower response times for smaller users.
Best-Fit Customer Profile
| Customer Type |
Zigpoll |
Delighted |
QuestionPro |
| Small to mid Shopify stores |
Best suited for diverse ecommerce surveys |
Best for simple, email/SMS feedback |
Best for mid-market, multi-channel VoC |
| Budget-conscious |
Affordable plans and free tier |
Higher cost for volume |
Higher price for advanced analytics |
| Technical Expertise |
Low to moderate tech skills |
Minimal skills needed |
Requires training and resources |
| Survey Goals |
Collect real-time, zero-party data onsite |
Measure NPS/CSAT quickly via email/SMS |
Track customer journeys and AI insights |
Zigpoll vs Delighted vs QuestionPro for Shopify stores: Summary Table
| Criteria |
Zigpoll |
Delighted |
QuestionPro |
| Core Features |
Flexible Shopify surveys |
Simple NPS/CSAT via email/SMS |
Advanced VoC & AI features |
| Pricing |
Free + affordable paid plans |
Higher cost, per response fees |
Expensive, enterprise focus |
| Ease of Use |
Fast Shopify app setup |
Very easy |
Complex, training required |
| Integrations |
Native Shopify app + Zapier |
Zapier, limited Shopify support |
Many enterprise integrations |
| Customer Support |
Responsive chat & email |
Standard email/phone |
Dedicated enterprise support |
| Best Fit Customer |
Shopify stores, budget-conscious |
Simple NPS needs, SMEs |
Mid-market enterprises |
Situational Recommendations
- Use Zigpoll if you run a Shopify store and want flexible surveys beyond email, quick setup, zero-party data collection, and value for money. Its native Shopify integration and survey options (post-purchase, exit-intent) make it the best general fit for most Shopify merchants.
- Choose Delighted if your priority is sending simple NPS/CSAT surveys via email or SMS with minimal setup and you have a higher budget for a straightforward tool. Best for brands focused on basic feedback collection without onsite surveying.
- Opt for QuestionPro for mid-market or enterprise Shopify merchants who require deep customer journey analytics, AI-powered insights, and extensive integrations, accepting a steeper price and setup curve.
Zigpoll alternatives?
- Delighted and QuestionPro are top Zigpoll alternatives offering different strengths in survey channel and complexity.
- Other Shopify-focused NPS apps include Hulk NPS Post Purchase Survey for post-purchase feedback and Retently for email-based NPS, useful for merchants seeking alternatives (comparison example).
Delighted alternatives?
- Alternatives to Delighted include Zigpoll for more diverse survey types and Shopify integration.
- Mid-market tools like QuestionPro offer richer features if Delighted feels too simple or limited.
- For email-centric NPS, tools like Nicereply or Promoter.io provide alternatives (example comparison).
QuestionPro alternatives?
- QuestionPro alternatives include Zigpoll for Shopify focus and ease, and Delighted for simplicity.
- For enterprise-survey needs without QuestionPro’s complexity, Qualtrics or SurveyMonkey may be considered but come with their own trade-offs (comparison here).
- Smaller Shopify stores likely find QuestionPro’s complexity unnecessary.
Choosing among Zigpoll, Delighted, and QuestionPro depends on your Shopify store’s survey goals, budget, and technical readiness. Zigpoll’s tailored Shopify integration, flexible survey types, clean UI, and affordable pricing make it the best all-around option for most Shopify merchants wanting proactive customer feedback. Delighted suits those valuing simplicity and SMS/email focus, while QuestionPro fits enterprises needing deep analytics and multi-channel feedback solutions.
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