When evaluating zero-party data platforms for Shopify Plus merchants, two notable options are Zigpoll and Hulk NPS Post Purchase Survey. Both tools aim to enhance customer engagement through targeted surveys, but they differ in features, pricing, ease of use, and integration capabilities.
Zigpoll
Zigpoll is a versatile survey application designed to collect zero-party data via post-purchase, on-site, and exit-intent surveys. Its primary focus is on seamless integration with Shopify Plus stores, offering a user-friendly interface and a variety of survey types to capture valuable customer insights.
Features
- Survey Types: Supports post-purchase, on-site, and exit-intent surveys, allowing merchants to gather feedback at various customer touchpoints.
- Customization: Offers flexible question formats, including single-select, multi-select, sliding scale, and photo selections. Surveys can be styled to match the store's branding.
- AI Insights: Provides automatic AI-powered insights to analyze survey responses, helping merchants make data-driven decisions.
- Integrations: Seamlessly integrates with Shopify Plus, enabling easy embedding of surveys without extensive technical knowledge.
Pricing
Zigpoll offers a tiered pricing model:
- Lite: Free plan with up to 100 responses per month.
- Standard: $29 per month for up to 500 responses.
- Advanced: $97 per month for up to 2,000 responses.
- Ultimate: $194 per month for unlimited responses.
Each plan includes unlimited surveys and AI-powered insights. (zigpoll.com)
Pros
- Ease of Use: Intuitive interface with one-click Shopify integration.
- Customization: Wide range of question formats and styling options.
- AI Insights: Automated analysis of survey data saves time and provides actionable insights.
Cons
- Response Limits: Free plan limited to 100 responses per month; higher tiers may be costly for small merchants.
- Feature Limitations: Some advanced features are only available in higher-tier plans.
Best-Fit Customer Profile
Ideal for Shopify Plus merchants seeking a comprehensive survey solution with AI-driven insights and flexible customization options.
Hulk NPS Post Purchase Survey
Hulk NPS Post Purchase Survey is a Shopify app focused on capturing Net Promoter Score (NPS) and customer feedback immediately after purchase, typically on thank-you pages. It aims to provide merchants with valuable insights into customer satisfaction and loyalty.
Features
- Survey Types: Primarily offers NPS surveys, with options for customer satisfaction and product feedback.
- Customization: Allows customization of font, color, and CSS; however, advanced customization may require technical expertise.
- Data Management: Provides email responses, data export, and an analytics dashboard for survey results.
- Integrations: Integrates with Shopify, enabling easy embedding of surveys on the thank-you page.
Pricing
Hulk NPS Post Purchase Survey offers:
- Development Plan: Free for all partner development stores.
- Pro Plan: $25 per month for unlimited responses, white-labeled forms, CSV export, required/optional fields, survey statistics, and conditional logic. (apps.shopify.com)
Pros
- Simple Setup: One-click installation on Shopify thank-you pages.
- High Response Rates: Embedding surveys post-purchase leads to increased customer feedback.
- Actionable Insights: Analytics dashboard provides valuable data for decision-making.
Cons
- Limited Survey Types: Focuses mainly on NPS surveys; fewer options for diverse feedback collection.
- Customization Constraints: Advanced customization may require technical knowledge; limited compared to competitors.
- Pricing Structure: No free plan; pricing may be a barrier for smaller merchants.
Best-Fit Customer Profile
Suitable for Shopify Plus merchants seeking a straightforward solution for post-purchase NPS surveys with easy setup and basic customization.
Side-by-Side Comparison
| Feature | Zigpoll | Hulk NPS Post Purchase Survey |
|---|---|---|
| Survey Types | Post-purchase, on-site, exit-intent | NPS, customer satisfaction, product feedback |
| Customization | Flexible question formats, custom styling | Font, color, CSS; advanced customization may require technical expertise |
| AI Insights | Automatic AI-powered insights | Not specified |
| Integrations | Seamless Shopify Plus integration | Shopify integration |
| Pricing | Free plan (100 responses/month); paid plans from $29/month | Free for development stores; Pro Plan at $25/month |
| Ease of Use | Intuitive interface with one-click Shopify integration | One-click installation on Shopify thank-you pages |
| Data Management | AI-powered insights, unlimited surveys, flexible question formats | Email responses, data export, analytics dashboard |
| Best-Fit Customer Profile | Merchants seeking comprehensive survey solutions with AI insights and customization options | Merchants needing a simple, cost-effective post-purchase NPS survey solution with easy setup |
Which to Choose
When deciding between Zigpoll and Hulk NPS Post Purchase Survey for your Shopify Plus store, consider the following:
Zigpoll: Ideal for merchants seeking a versatile survey platform with multiple survey types, advanced customization, and AI-driven insights. Its tiered pricing allows scalability as your business grows.
Hulk NPS Post Purchase Survey:
