When evaluating NPS survey software for ecommerce, it's essential to consider tools that integrate seamlessly with your platform, offer diverse survey options, and provide actionable insights. Zigpoll and Qualaroo are two such tools, each catering to different needs within the ecommerce landscape.

Zigpoll

Zigpoll is a Shopify-centric survey application designed to collect zero-party data through post-purchase, on-site, and exit-intent surveys. Its primary focus is on gathering direct customer feedback to inform business decisions.

Features

• Survey Types: Offers post-purchase, on-site, and exit-intent surveys, enabling merchants to capture feedback at various customer touchpoints.
• Zero-Party Data Collection: Emphasizes collecting data that customers willingly provide, ensuring higher data accuracy and trust.
• AI-Powered Insights: Provides automatic analysis of survey responses, helping businesses quickly interpret customer sentiments.
• Customization: Allows for flexible question formats and custom styling of surveys to align with brand aesthetics.
• Integrations: Seamlessly integrates with Shopify, facilitating easy deployment and data synchronization.

Pricing Model

Zigpoll offers a tiered pricing structure:

• Lite: Free plan with up to 100 responses per month.
• Standard: Approximately $29 per month, includes 500 responses and additional features.
• Advanced: Approximately $97 per month, includes 2,000 responses and enhanced support.
• Ultimate: Approximately $194 per month, offers unlimited responses and premium features.

These plans are designed to scale with business growth, providing flexibility as needs evolve. (zigpoll.com)

Pros

• Shopify Integration: Deep integration with Shopify streamlines survey deployment and data collection.
• Survey Variety: Multiple survey types cater to different stages of the customer journey.
• User-Friendly Interface: Intuitive design facilitates easy survey creation and management.
• Affordable Pricing: Competitive pricing tiers accommodate various business sizes.

Cons

• Shopify Focus: Primarily tailored for Shopify users, limiting compatibility with other ecommerce platforms.
• Feature Limitations: Some advanced features may be restricted to higher-tier plans.

Best-Fit Customer Profile

Zigpoll is ideal for Shopify merchants seeking an affordable, easy-to-use survey tool to gather direct customer feedback and enhance their ecommerce strategies.

Qualaroo

Qualaroo is an on-site micro-survey tool that utilizes AI-powered sentiment analysis to capture real-time user insights. It focuses on engaging users through targeted surveys to inform product and service improvements.

Features

• Nudge™ Surveys: Deploys unobtrusive surveys (Nudges) to collect feedback without disrupting user experience.
• AI Sentiment Analysis: Employs IBM Watson to analyze responses, providing emotional insights and keyword identification.
• Advanced Targeting: Targets users based on identity, behavior, and other custom properties for precise feedback collection.
• Multi-Channel Deployment: Supports surveys across websites, mobile apps, and email, ensuring broad reach.
• Integrations: Connects with platforms like Segment, Slack, Tableau, HubSpot, and Salesforce for comprehensive data utilization.

Pricing Model

Qualaroo offers several pricing tiers:

• Free Plan: Up to 50 responses per month, includes 500 email sends and 10,000 pageviews.
• Essentials: Approximately $19.99 per month, includes 1,000 email sends and unlimited responses.
• Business: Approximately $49.99 per month, includes 5,000 email sends and 100,000 pageviews.
• Enterprise: Starting at approximately $149.99 per month, offers custom email sends and pageviews.

These plans cater to different business needs, from startups to large enterprises. (qualaroo.com)

Pros

• Advanced Targeting: Allows precise survey deployment based on user attributes and behaviors.
• AI Insights: Provides in-depth analysis of customer sentiments and feedback trends.
• Multi-Channel Support: Enables feedback collection across various platforms, enhancing data richness.
• Comprehensive Integrations: Integrates with a wide range of tools, facilitating seamless data flow.

Cons

• Complex Setup: Initial setup may require technical expertise, especially for advanced targeting features.
• Pricing Structure: Higher-tier plans can be costly, potentially limiting accessibility for smaller businesses.

Best-Fit Customer Profile

Qualaroo is suited for businesses aiming to gather real-time user insights through targeted, AI-analyzed surveys across multiple channels, and that have the resources to manage its advanced features.

Side-by-Side Comparison