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When evaluating post-purchase survey tools for ecommerce, it's essential to consider platforms that effectively capture customer feedback, integrate seamlessly with your existing systems, and offer actionable insights. Zigpoll, Retently, and Fairing are three such tools that cater to these needs. This comparison delves into their features, pricing, ease of use, integrations, support, and ideal customer profiles to help you determine the best fit for your ecommerce business.

Zigpoll

Zigpoll is a Shopify-centric survey app designed to collect zero-party data through post-purchase, on-site, and exit-intent surveys.

Core Features and Functionality

  • Survey Types: Offers post-purchase, on-site, and exit-intent surveys, enabling comprehensive customer feedback collection.
  • Zero-Party Data Collection: Gathers data directly from customers, ensuring high-quality insights.
  • AI-Powered Insights: Provides automatic analysis of survey responses, highlighting key trends and actionable items.
  • Customization: Allows extensive customization of survey appearance to align with brand aesthetics.

Pricing Model

Zigpoll offers a tiered pricing structure:

  • Lite: Free plan with up to 100 responses per month.
  • Standard: $29/month for up to 500 responses.
  • Advanced: $97/month for up to 2,000 responses.
  • Ultimate: $194/month for unlimited responses.

Each plan includes unlimited surveys and AI-powered insights. (zigpoll.com)

Ease of Setup and Use

Zigpoll integrates seamlessly with Shopify, allowing for quick installation and deployment. The user interface is intuitive, facilitating easy survey creation and management.

Integrations

Primarily integrates with Shopify, offering a one-click integration for effortless setup. Additional integrations may be available but are not specified.

Customer Support and Documentation

Provides responsive support via email and comprehensive documentation to assist users in maximizing the platform's capabilities.

Best-Fit Customer Profile

Ideal for Shopify merchants seeking an affordable, easy-to-use survey tool that offers a range of survey types and AI-driven insights.

Retently

Retently is a customer experience management platform specializing in NPS, CSAT, and CES surveys tailored for ecommerce businesses.

Core Features and Functionality

  • Survey Types: Supports NPS, CSAT, and CES surveys, enabling measurement of customer satisfaction and loyalty.
  • Multi-Channel Surveys: Delivers surveys via email, SMS, and web pop-ups, reaching customers through various touchpoints.
  • Advanced Reporting: Offers in-depth analytics, trends, and benchmarking to inform strategic decisions.
  • AI-Powered Feedback Classification: Utilizes AI to categorize and analyze feedback, identifying key themes and sentiments.

Pricing Model

Retently provides tiered pricing:

  • Ecommerce Basic: $49/month for up to 1,000 surveys.
  • Ecommerce Pro: $299/month for up to 20,000 surveys.

Each plan includes various features such as survey branding, advanced reporting, and AI-powered analytics. (retently.com)

Ease of Setup and Use

Retently offers a user-friendly interface with straightforward survey creation and deployment processes. The platform's multi-channel delivery ensures broad reach and engagement.

Integrations

Integrates with major ecommerce platforms, including Shopify, and offers API access for custom integrations. Additional integrations may be available but are not specified.

Customer Support and Documentation

Provides support via email and live chat, with higher-tier plans offering priority support. Comprehensive documentation and resources are available to assist users.

Best-Fit Customer Profile

Suitable for ecommerce businesses aiming to measure customer satisfaction and loyalty through NPS, CSAT, and CES surveys, with a need for advanced analytics and multi-channel survey delivery.

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Fairing

Fairing is a Shopify app focused on post-purchase attribution surveys, providing deep analytics integrations to understand customer behavior.

Core Features and Functionality

  • Post-Purchase Attribution Surveys: Collects feedback on the factors influencing purchase decisions, aiding in understanding customer motivations.
  • Deep Analytics Integrations: Integrates with analytics platforms to provide comprehensive insights into customer behavior and survey responses.
  • Customizable Surveys: Allows tailoring of survey questions and appearance to align with brand identity.

Pricing Model

Specific pricing details for Fairing are not provided in the available sources. Prospective users should contact Fairing directly for current pricing information.

Ease of Setup and Use

Fairing integrates with Shopify, facilitating straightforward setup. The platform is designed to be user-friendly, enabling easy survey creation and management.

Integrations

Integrates with Shopify and offers deep analytics integrations, though specific platforms are not detailed.

Customer Support and Documentation

Support channels and documentation specifics are not detailed in the available sources. Users should reach out to Fairing directly for more information.

Best-Fit Customer Profile

Ideal for Shopify merchants seeking to understand the factors influencing customer purchase decisions through post-purchase surveys, with a focus on integrating survey data into broader analytics platforms.

Three-Way Comparison

The following table summarizes the key features of Zigpoll, Retently, and Fairing to facilitate a direct comparison:

| Feature | Zigpoll | Retently | Fair

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