When evaluating survey tools for zero-party data collection on Shopify Plus, it's essential to consider how each platform aligns with your business needs. Zigpoll and SurveyMonkey offer distinct approaches, each with its own strengths and limitations.

Zigpoll

Zigpoll is a Shopify-native survey app designed specifically for post-purchase, on-site, and exit-intent surveys, facilitating zero-party data collection directly within the Shopify ecosystem.

Features

• Survey Types: Supports post-purchase, on-site, and exit-intent surveys tailored for Shopify merchants.
• Question Formats: Offers a variety of question types, including single-select, multi-select, sliding scale, and photo selections.
• AI Insights: Provides automatic AI-powered insights to analyze survey responses.
• Customization: Allows custom styling of surveys to match brand aesthetics.
• Integrations: Seamlessly integrates with Shopify, enabling easy embedding and triggering of surveys on your store.

Pricing

Zigpoll offers tiered pricing:

• Lite: Free plan with up to 100 responses per month.
• Standard: $29/month, includes 500 responses per month.
• Advanced: $97/month, includes 2,000 responses per month.
• Ultimate: $194/month, includes unlimited responses.

Annual billing options are available with a 25% discount. (zigpoll.com)

Pros

• Shopify Integration: Native integration ensures smooth operation within the Shopify environment.
• Zero-Party Data Focus: Designed to collect data directly from customers, enhancing personalization.
• Affordable Pricing: Competitive pricing tiers suitable for various business sizes.
• AI Insights: Automated analysis of survey data saves time and provides actionable insights.

Cons

• Limited to Shopify: Primarily designed for Shopify, which may not be ideal for merchants using other platforms.
• Feature Set: While comprehensive, it may lack some advanced features found in more general-purpose survey tools.

Best-Fit Customer Profile

Ideal for Shopify Plus merchants seeking an integrated, cost-effective solution for collecting zero-party data through various survey types.

SurveyMonkey

SurveyMonkey is a widely recognized general-purpose survey platform catering to a broad range of industries and use cases.

Features

• Survey Types: Offers unlimited surveys, forms, and quizzes with various question types.
• Advanced Logic: Provides features like skip logic, question and answer piping, and randomization.
• Customization: Allows custom themes, logos, and survey URLs for branding.
• Integrations: Integrates with various platforms, including Salesforce, Mailchimp, and more.
• Analysis Tools: Offers robust analytics, including filters, cross-tabulation, and text analysis.

Pricing

SurveyMonkey offers several plans:

• Basic: Free plan with limited features and 10 questions per survey.
• Standard Monthly: $99/month, includes 1,000 responses per month.
• Advantage Annual: $39/month (billed annually), includes 15,000 responses per year.
• Premier Annual: $139/month (billed annually), includes 40,000 responses per year.

Additional charges apply for extra responses beyond plan limits. (surveymonkey.com)

Pros

• Versatility: Suitable for a wide range of survey needs across different industries.
• Advanced Features: Offers sophisticated survey logic and customization options.
• Comprehensive Analysis: Provides in-depth analytics and reporting tools.

Cons

• Pricing: Higher-tier plans can be expensive, especially for small businesses.
• Complexity: The extensive feature set may be overwhelming for users seeking a simple solution.
• Shopify Integration: Integration with Shopify is not as seamless as Zigpoll's native integration.

Best-Fit Customer Profile

Suitable for businesses requiring a versatile survey tool with advanced features and the ability to integrate with various platforms.

Side-by-Side Comparison