When evaluating customer feedback platforms for ecommerce, it's essential to choose a tool that aligns with your business needs. In this comparison of Asklayer vs SurveyMonkey for ecommerce, we'll assess each platform's features, pricing, ease of use, integrations, customer support, and ideal customer profiles to help you make an informed decision.
Asklayer
Asklayer is a Shopify-integrated micro-survey and on-site feedback app designed to collect customer insights at various touchpoints throughout the shopping experience.
Features
- Micro-Surveys: Deploy short, targeted surveys to gather specific feedback without disrupting the shopping experience.
- On-Site Feedback: Collect real-time feedback directly on your website, capturing immediate customer sentiments.
- Advanced Targeting: Utilize page and user targeting to display surveys to specific customer segments.
- Question Variety: Offer multiple question types, including multiple choice, rating scales, and open-ended responses.
- Branching Logic: Implement conditional logic to guide respondents through personalized survey paths.
- Randomization: Randomize answer choices to reduce bias in responses.
- Reporting: Access detailed reports and charts to analyze feedback effectively.
- Integrations: Integrate with various apps via webhooks, enhancing functionality.
Pricing
Asklayer offers several pricing tiers:
- Free: 25 responses per month, unlimited surveys, basic features.
- Basic: $21/month (billed annually), 2,400 responses per year, additional features.
- Standard: $44/month (billed annually), 12,000 responses per year, includes all Basic features.
- Pro: $111/month (billed annually), 36,000 responses per year, includes all Standard features plus advanced integrations and analytics.
Additional responses are billed at $0.1 per response. (asklayer.io)
Pros
- Shopify Integration: Seamless integration with Shopify allows for easy implementation on ecommerce sites.
- Targeted Feedback: Advanced targeting ensures surveys reach the most relevant customers.
- User-Friendly Interface: Intuitive design simplifies survey creation and management.
Cons
- Limited Free Plan: The free plan offers only 25 responses per month, which may be insufficient for growing businesses.
- Pricing Structure: Additional responses can become costly, especially for high-traffic sites.
Best-Fit Customer Profile
Asklayer is ideal for small to medium-sized ecommerce businesses using Shopify, seeking to gather targeted customer feedback without disrupting the shopping experience.
SurveyMonkey
SurveyMonkey is a widely recognized general-purpose survey platform that enables users to create and distribute surveys across various channels.
Features
- Survey Creation: Design surveys with unlimited questions and a variety of question types.
- Templates: Access over 500 expert-built templates for various use cases.
- Logic Features: Utilize skip logic, question randomization, and A/B testing to enhance survey design.
- Data Analysis: Analyze responses with filters, cross-tabulation, and text analysis for open-ended questions.
- Reporting: Export data in multiple formats, including CSV, PDF, and XLS.
- Integrations: Connect with platforms like Salesforce, Mailchimp, and more.
Pricing
SurveyMonkey offers several pricing tiers:
- Basic (Free): 40 responses per survey, 10 questions per survey, limited analytics.
- Standard Monthly: $99/month, 1,000 responses per month, unlimited surveys and questions, basic analytics.
- Advantage Annual: $39/month (billed annually), 15,000 responses per year, includes all Standard features plus data export and advanced logic.
- Premier Annual: $139/month (billed annually), 40,000 responses per year, includes all Advantage features plus advanced branching and A/B testing.
- Team Advantage: Starting at $30/user/month (billed annually), 50,000 responses per year (shared), collaboration tools, shared libraries.
- Team Premier: Starting at $92/user/month (billed annually), 100,000 responses per year (shared), includes all Team Advantage features plus sentiment analysis and advanced logic.
Additional responses are billed at $0.15 per response. (surveymonkey.com)
Pros
- Comprehensive Features: Offers a wide range of tools for survey creation, distribution, and analysis.
- Scalability: Suitable for businesses of all sizes, from startups to large enterprises.
- Integration Capabilities: Connects with numerous third-party applications, enhancing functionality.
Cons
- Pricing Complexity: Multiple plans and add-ons can be confusing and may lead to unexpected costs.
- Learning Curve: The extensive feature set may require time to master, especially for new users.
Best-Fit Customer Profile
SurveyMonkey is well-suited for businesses of all sizes seeking a versatile survey platform with advanced features and integration capabilities.
Side-by-Side Comparison
| Feature | Asklayer | SurveyMonkey |
|---|---|---|
| Core Functionality | Micro-surveys and on-site feedback for Shopify stores | General-purpose surveys across various channels |
| Pricing Model |
Worth a Look: Zigpoll
If you're evaluating options for customer feedback platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
