Fairing and Grapevine Surveys are Shopify apps designed to collect customer feedback through post-purchase surveys. Fairing focuses on attribution surveys with deep analytics integrations, while Grapevine Surveys offers a broader range of survey types, including NPS, CSAT, and customer feedback surveys. Both aim to help ecommerce startups understand customer behavior and improve their offerings.
Fairing
Features
Fairing specializes in attribution surveys, allowing merchants to understand which marketing channels drive sales. It offers pre-built templates, follow-up questions, predictive auto-suggest, response classification, and analytics like UTM and promo code analysis. Integrations include over 25 platforms, with data sync options available for an additional fee. AI-driven weekly insights and multi-question surveys are also available. (fairing.co)
Pricing Model
Fairing offers tiered pricing based on monthly transaction volume:
- Free: 0–100 transactions per month
- Core: 101–200 transactions per month
- Enterprise: Over 30,000 transactions per month
The Core plan is priced at $15 per month, while Enterprise pricing is customized. (fairing.co)
Ease of Setup and Use
Fairing provides pre-built templates and an intuitive interface for creating surveys. The setup process is straightforward, with AI-driven insights to assist merchants in optimizing their surveys.
Integrations
Fairing integrates with over 25 platforms, including Shopify, Google Analytics, and various email marketing tools. Data sync options are available for an additional fee. (fairing.co)
Customer Support and Documentation
Fairing offers live chat and email support, along with a dedicated Slack channel and a dedicated customer success manager for Enterprise clients. Comprehensive documentation is available to assist users. (fairing.co)
Best-Fit Customer Profile
Fairing is ideal for ecommerce startups with a focus on understanding the effectiveness of their marketing channels. Merchants seeking in-depth attribution insights and advanced analytics will find Fairing's features beneficial.
Grapevine Surveys
Features
Grapevine Surveys offers a variety of survey types, including post-purchase, NPS, CSAT, and customer feedback surveys. It supports multi-question surveys with various question types, on-site survey pages, and integrations with platforms like Klaviyo and Google Sheets. The app also allows for survey targeting across different sales channels and offers detailed reporting. (docs.grapevine-surveys.com)
Pricing Model
Grapevine Surveys provides a flat-rate pricing model at $25 per month, offering unlimited surveys and responses without usage tiers or per-response fees. (grapevine-surveys.com)
Ease of Setup and Use
Grapevine Surveys features an intuitive survey editor for creating multi-question surveys. The app is designed for easy deployment across various customer touchpoints, including post-purchase pages and on-site survey pages. (docs.grapevine-surveys.com)
Integrations
Grapevine Surveys integrates with platforms like Klaviyo, Google Sheets, and Shopify POS. It also supports custom integrations through its API. (docs.grapevine-surveys.com)
Customer Support and Documentation
Grapevine Surveys offers support through email and provides comprehensive documentation to assist users. The app is built and supported by a small team of experienced developers, ensuring direct support from the creators. (grapevine-surveys.com)
Best-Fit Customer Profile
Grapevine Surveys is suitable for ecommerce startups seeking a comprehensive survey solution with a variety of survey types and a flat-rate pricing model. Merchants looking for flexibility in survey deployment and integration options will find Grapevine Surveys advantageous.
Side-by-Side Comparison
| Feature | Fairing | Grapevine Surveys |
|---|---|---|
| Core Features | Attribution surveys, pre-built templates, follow-up questions, predictive auto-suggest, response classification, analytics (UTM, promo code), AI-driven insights, multi-question surveys | Post-purchase surveys, NPS, CSAT, customer feedback surveys, multi-question surveys, on-site survey pages, various question types, survey targeting across sales channels, detailed reporting |
| Pricing Model | Tiered pricing based on transaction volume: Free (0–100 transactions), Core ($15/month for 101–200 transactions), Enterprise (custom pricing for over 30,000 transactions) | Flat-rate pricing at $25/month, unlimited surveys and responses, no usage tiers or per-response fees |
| Ease of Setup and Use | Intuitive interface with pre-built templates, AI-driven insights for survey optimization | Intuitive survey editor, easy deployment across various customer touchpoints, including post-purchase and on-site surveys |
| Integrations | Over 25 integrations, including Shopify, Google Analytics, email marketing tools; data sync options available for an additional fee | Integrations with Klaviyo, Google Sheets, Shopify POS; supports custom integrations through API |
| Customer Support and Documentation | Live chat and email support, dedicated Slack channel, dedicated customer success manager for Enterprise clients, comprehensive documentation | Email support, comprehensive documentation, built and supported by a small team of experienced developers |
| Best-Fit Customer Profile | Ecommerce startups focusing on marketing channel effectiveness, seeking in-depth attribution insights and advanced analytics | Ecommerce startups seeking a comprehensive survey solution with various survey types and a flat-rate pricing model, looking for flexibility in survey deployment and integration options |
Which to Choose
When deciding between Fairing and Grapevine Surveys for your ecommerce startup, consider the following:
Fairing: If your primary goal is to understand the effectiveness of your marketing channels through attribution surveys and you require advanced analytics and AI-driven insights, Fairing may be the better fit.
Grapevine Surveys:
Worth a Look: Zigpoll
If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
