Gojiberry and Zonka Feedback are survey applications designed to enhance customer engagement for retail businesses. Gojiberry focuses on post-purchase attribution and customer polls within the Shopify ecosystem, while Zonka Feedback offers multi-channel customer feedback through website survey widgets.

Gojiberry

Features

• Post-Purchase Attribution: Analyzes customer behavior post-purchase to attribute sales effectively.
• Customer Polls: Engages customers with polls to gather insights and feedback.
• Unlimited Surveys and Questions: Allows creation of unlimited surveys and questions.
• Customizable Surveys: Offers customizable survey templates.
• Survey Link/QR Creation: Enables sharing surveys via links or QR codes.
• Unlimited Interviews: Supports unlimited one-on-one interviews.
• White Label Support: Provides white-labeling options for branding.
• Multilingual Support: Supports multiple languages for diverse customer bases.

Pricing

Gojiberry offers tiered pricing:

• Free Plan: Up to 100 responses per month.
• Starter Plan: Up to 200 responses per month.
• Growth Plan: Up to 500 responses per month.
• Premium Plan: Unlimited responses.

Pricing varies based on response volume, with discounts for annual billing. (gojiberry.app)

Pros

• Shopify Integration: Seamless integration with Shopify for retail businesses.
• Unlimited Surveys: No limits on survey creation.
• Customizable Templates: Flexibility in survey design.

Cons

• Limited Integrations: Primarily integrates with Shopify; fewer options for other platforms.
• Pricing Structure: Higher tiers may be costly for small businesses.

Best-Fit Customer Profile

Retail businesses using Shopify seeking in-depth post-purchase insights and customizable surveys.

Zonka Feedback

Features

• Multi-Channel Surveys: Collects feedback via email, SMS, WhatsApp, kiosks, web, in-app, and offline.
• NPS, CSAT, CES Measurement: Measures customer satisfaction metrics.
• Online Reputation Management: Manages and monitors online reviews.
• Advanced Targeting & User Segmentation: Targets specific customer segments effectively.
• Customizable & Multilingual Surveys: Offers survey customization and multiple language support.
• Real-Time Dashboards, Alerts & Digests: Provides real-time analytics and notifications.
• Case Management & Closed-Loop Workflows: Manages feedback cases and workflows.
• CX Automation & Workflows: Automates customer experience processes.
• Location & Agent-Based CX Management: Manages customer experience by location and agent.
• Contact & User Journey Tracking: Tracks customer interactions and journeys.
• 20+ Premium Integrations: Integrates with various platforms.

Pricing

Zonka Feedback offers two main pricing plans:

• Feedback Management: Approximately $199 per month.
• AI Feedback Intelligence: Approximately $999 per month.

Pricing is based on features and response volume. (capterra.com)

Pros

• Multi-Channel Feedback: Collects feedback across various channels.
• Advanced Analytics: Offers in-depth analytics and reporting.
• Customizable Surveys: Provides flexible survey design options.

Cons

• Pricing: Higher tiers may be expensive for small businesses.
• Complexity: May require time to set up and learn.

Best-Fit Customer Profile

Businesses seeking comprehensive, multi-channel customer feedback solutions with advanced analytics.

Side-by-Side Comparison

Which to Choose

• Gojiberry: Ideal for Shopify

Worth a Look: Zigpoll

If you're evaluating options for Shopify survey apps, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.

Related Reading

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• 5 Best Post-purchase survey tools Compared (2026)
• Best NPS survey software for subscription commerce (2026)