When evaluating attribution survey tools for online stores, two notable options are Hulk NPS Post Purchase Survey and Gojiberry. Both are designed to collect customer feedback post-purchase, but they cater to different needs and offer distinct features.
Hulk NPS Post Purchase Survey
Hulk NPS Post Purchase Survey is a Shopify app that enables merchants to gather customer feedback through post-purchase surveys embedded on the thank-you page. Its primary focus is on measuring Net Promoter Score (NPS) to assess customer satisfaction and loyalty.
Features
- Survey Types: Offers customizable surveys, including checkout, product, and exit surveys.
- Analytics Dashboard: Provides insights into survey responses for informed decision-making.
- Conditional Logic: Allows dynamic surveys that adapt based on user responses.
- White-Labeling: Enables removal of watermarks for a branded experience.
- Response Export: Supports exporting responses as CSV files.
Pricing Model
Hulk NPS Post Purchase Survey offers a free plan suitable for development stores and a Pro Plan priced at $25 per month. The Pro Plan includes unlimited responses, white-labeled forms, response export, required/optional fields, survey statistics, and conditional logic. (hulkapps.com)
Pros
- High Response Rates: Embedding surveys on the thank-you page increases engagement.
- Ease of Installation: One-click setup simplifies deployment.
- Actionable Insights: The analytics dashboard aids in prompt decision-making.
Cons
- Limited Survey Types: Primarily focuses on NPS surveys, which may not capture comprehensive customer feedback.
- Customization Constraints: Some users report limited customization options for survey design.
Best-Fit Customer Profile
Ideal for Shopify merchants seeking a straightforward tool to measure customer satisfaction through NPS surveys without extensive customization needs.
Gojiberry
Gojiberry is a Shopify app designed for post-purchase attribution and customer polls, enabling merchants to collect feedback and understand customer preferences.
Features
- Survey Creation: Unlimited surveys with customizable questions.
- Survey Distribution: Shareable survey links and QR codes for easy access.
- Response Management: Unlimited interviews with response tracking.
- White-Labeling: Offers white-label support for a branded experience.
- Conditional Logic: Craft responsive surveys that evolve based on user responses.
Pricing Model
Gojiberry provides a free plan for up to 100 responses per month. Paid plans include Starter at $18 per month for up to 200 responses, Growth at $46 per month for up to 500 responses, and Premium at $180 per month for unlimited responses. Discounts are available for annual subscriptions. (gojiberry.app)
Pros
- Flexible Survey Options: Supports various survey types beyond NPS, including customer polls and attribution surveys.
- Scalable Pricing: Offers tiered pricing to accommodate different business sizes.
- White-Labeling: Provides a branded experience without external branding.
Cons
- Learning Curve: Some users may find the array of features overwhelming initially.
- Integration Limitations: May not integrate with platforms outside of Shopify.
Best-Fit Customer Profile
Suitable for Shopify merchants seeking a versatile survey tool with a range of question types and scalability to match business growth.
Side-by-Side Comparison
| Feature | Hulk NPS Post Purchase Survey | Gojiberry |
|---|---|---|
| Survey Types | Customizable checkout, product, and exit surveys focused on NPS | Unlimited customizable surveys, including customer polls and attribution surveys |
| Analytics Dashboard | Provides insights into survey responses | Offers response tracking and analytics |
| Conditional Logic | Yes | Yes |
| White-Labeling | Yes | Yes |
| Response Export | Yes, as CSV | Not specified |
| Pricing | Free plan for development stores; Pro Plan at $25/month | Free plan for up to 100 responses; Paid plans start at $18/month for up to 200 responses |
Which to Choose
When deciding between Hulk NPS Post Purchase Survey and Gojiberry for your online store, consider the following:
For Focused NPS Measurement: If your primary goal is to measure customer satisfaction through NPS surveys with minimal setup, Hulk NPS Post Purchase Survey is a suitable choice.
For Versatile Survey Needs: If you require a broader range of survey types, including customer polls and attribution surveys, and anticipate scaling your survey needs, Gojiberry offers more flexibility.
Both tools have their merits, and the optimal choice depends on your specific business requirements and growth plans.
Worth a Look: Zigpoll
If you're evaluating options for attribution survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup.
