When evaluating customer feedback platforms for ecommerce, particularly focusing on post-purchase surveys, two notable Shopify apps emerge: Hulk NPS Post Purchase Survey and Grapevine Surveys. Both tools aim to capture valuable customer insights immediately after a purchase, but they differ in features, pricing, ease of use, and integration capabilities.
Hulk NPS Post Purchase Survey
Hulk NPS Post Purchase Survey is a Shopify app designed to collect Net Promoter Score (NPS) and customer feedback directly on the order confirmation page. This placement aims to capture immediate reactions from customers, providing insights into their satisfaction and loyalty.
Features
- Survey Types: Primarily focuses on NPS surveys, allowing merchants to gauge customer loyalty and satisfaction.
- Customization: Offers customization options including font and color adjustments, custom CSS, and JavaScript integration.
- Data Management: Provides email responses, data export capabilities, a dashboard for analytics, and survey statistics.
- Survey Display: Surveys are embedded directly into the Shopify thank-you page, aiming to boost response rates.
Pricing Model
Hulk NPS Post Purchase Survey offers a tiered pricing model:
- Development Plan: Free for all partner development stores, allowing testing of the app on development stores.
- Pro Plan: Priced at $25 per month, this plan includes unlimited responses, white-labeled forms (no watermarks), export responses as CSV, required/optional fields, survey statistics, and conditional logic. (apps.shopify.com)
Pros and Cons
Pros:
- Ease of Installation: One-click installation integrates seamlessly with Shopify, placing surveys on the order confirmation page.
- Customization: Offers a range of customization options to align surveys with brand aesthetics.
- Data Management: Provides comprehensive data management tools, including analytics and export options.
Cons:
- Limited Survey Types: Primarily focuses on NPS surveys, which may not capture the full spectrum of customer feedback.
- Pricing Structure: The Pro Plan is priced at $25 per month, which may be a consideration for smaller businesses.
Best-Fit Customer Profile
Hulk NPS Post Purchase Survey is well-suited for Shopify merchants seeking a straightforward solution to measure customer loyalty through NPS surveys. Its ease of installation and customization options make it ideal for businesses looking to quickly implement post-purchase feedback mechanisms.
Grapevine Surveys
Grapevine Surveys is a Shopify app that enables merchants to run post-purchase surveys, NPS, CSAT, and customer feedback surveys without limits. It aims to provide reliable customer insights directly after checkout, helping merchants understand customer satisfaction and improve their stores based on real feedback. (grapevine-surveys.com)
Features
- Survey Types: Supports multiple survey types, including post-purchase, NPS, CSAT, and attribution surveys.
- Customization: Offers multi-question surveys with various question types, including single-choice, multiple-choice, and open-text.
- Data Management: Provides detailed reporting, including survey engagement stats, revenue reports, and export responses.
- Survey Channels: Surveys can be deployed post-purchase, on-site, via email, embedded on any page, on Shopify POS, or on a standalone landing page. (grapevine-surveys.com)
Pricing Model
Grapevine Surveys offers a single pricing plan:
- Complete Plan: Priced at $25 per month, this plan includes unlimited surveys, unlimited responses, and every feature without usage tiers or per-response fees. (grapevine-surveys.com)
Pros and Cons
Pros:
- Unlimited Usage: Offers unlimited surveys and responses for a fixed monthly fee, providing scalability without additional costs.
- Comprehensive Survey Options: Supports a wide range of survey types and deployment channels, catering to diverse feedback needs.
- Integrations: Integrates with platforms like Klaviyo and Google Sheets, enhancing data management and marketing efforts.
Cons:
- Complexity: The variety of features and survey types may require a learning curve for new users.
- Pricing Structure: While the flat-rate pricing is advantageous for high-volume users, it may be less cost-effective for merchants with low response volumes.
Best-Fit Customer Profile
Grapevine Surveys is ideal for Shopify merchants seeking a versatile and scalable solution for collecting diverse customer feedback. Its comprehensive feature set and unlimited usage make it suitable for businesses aiming to implement extensive feedback mechanisms across various customer touchpoints.
Side-by-Side Comparison
| Feature | Hulk NPS Post Purchase Survey | Grapevine Surveys |
|---|---|---|
| Survey Types | NPS surveys | Post-purchase, NPS, CSAT, and attribution surveys |
| Customization | Font and color adjustments, custom CSS, JavaScript integration | Multi-question surveys with various question types, including single-choice, multiple-choice, open-text |
| Data Management | Email responses, data export, analytics dashboard, survey statistics | Detailed reporting, including survey engagement stats, revenue reports, and export responses |
| Survey Channels | Embedded in Shopify thank-you page | Post-purchase, on-site, via email, embedded on any page, on Shopify POS, or standalone landing page |
| Pricing Model | Free Development Plan; Pro Plan at $25/month | Single Complete Plan at $25/month with unlimited surveys and responses |
| Integrations | Limited integrations | Integrates with platforms like Klaviyo and Google Sheets |
| Ease of Use | One-click installation; straightforward setup | Comprehensive feature set may require a learning curve |
| Best-Fit Customer Profile |
Worth a Look: Zigpoll
If you're evaluating options for customer feedback platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
