When evaluating Shopify survey apps, KnoCommerce, Gojiberry, and Asklayer are frequently compared for their capabilities in gathering customer feedback and optimizing marketing strategies. Each tool offers unique features tailored to different ecommerce needs.
KnoCommerce
Core Features and Functionality
- Post-Purchase Attribution Surveys: Collects feedback after purchase to understand customer decision-making.
- Multi-Question Flows: Enables detailed surveys with multiple questions.
- Zero-Party Data Collection: Gathers data directly from customers, enhancing personalization.
Pricing Model
- Entry-Level Pricing: Starts around $49/month for basic features.
- Mid-Tier Pricing: $99 - $199/month for additional features.
- Enterprise Pricing: Custom pricing above $299/month for large-scale needs.
Ease of Setup and Use
- Setup: Install via Shopify App Store; guided setup process.
- User Interface: Intuitive for users familiar with Shopify.
- Learning Curve: Low to moderate; straightforward once set up.
Integrations
- Shopify Integration: Native integration for seamless operation.
- Other Platforms: Limited integrations beyond Shopify.
Customer Support and Documentation
- Support: Email support during business hours.
- Documentation: Comprehensive guides and FAQs available.
Best-Fit Customer Profile
- Ideal Users: Ecommerce businesses seeking detailed post-purchase insights to inform marketing strategies.
Gojiberry
Core Features and Functionality
- Post-Purchase Attribution Surveys: Focuses on understanding purchase drivers.
- Customer Polls: Engages customers with simple polls.
Pricing Model
- Entry-Level Pricing: Starts at $39/month for basic features.
- Mid-Tier Pricing: $79/month for additional features.
Ease of Setup and Use
- Setup: Moderate; requires manual configuration.
- User Interface: Less polished; steeper learning curve.
Integrations
- Shopify Integration: Native integration for Shopify users.
- Other Platforms: Limited integrations beyond Shopify.
Customer Support and Documentation
- Support: Email support only; response times may vary.
- Documentation: Limited; may require direct support for setup.
Best-Fit Customer Profile
- Ideal Users: Startups focusing on post-purchase attribution with basic polling needs.
Asklayer
Core Features and Functionality
- Micro-Surveys: Deploys short surveys at various customer touchpoints.
- On-Site Feedback: Collects feedback directly on the website.
- Customizable Triggers: Sets specific conditions for survey deployment.
Pricing Model
- Entry-Level Pricing: Free tier available; paid plans start at $29/month.
- Mid-Tier Pricing: $79 - $149/month for additional features.
Ease of Setup and Use
- Setup: Easy Shopify integration; minimal setup required.
- User Interface: Simple, drag-and-drop survey builder.
- Learning Curve: Low; user-friendly design.
Integrations
- Shopify Integration: Native integration for seamless operation.
- Other Platforms: Some app integrations via Zapier; limited beyond Shopify.
Customer Support and Documentation
- Support: Email and chat support during business hours.
- Documentation: Good documentation and tutorials available.
Best-Fit Customer Profile
- Ideal Users: Merchants seeking lightweight, multi-touchpoint micro-surveys for quick feedback.
Three-Way Comparison
| Feature/Aspect | KnoCommerce | Gojiberry | Asklayer |
|---|---|---|---|
| Core Features | Post-purchase attribution surveys; multi-question flows; zero-party data | Post-purchase attribution surveys; customer polls | Micro-surveys; on-site feedback; customizable triggers |
| Pricing | Starts around $49/month; tiered pricing | Starts at $39/month; fewer pricing tiers | Free tier; paid plans from $29/month; tiered by responses and features |
| Ease of Setup and Use | Shopify app store install; guided flows; intuitive interface | Moderate ease; UI less polished; setup requires manual configuration | Simple Shopify integration; intuitive survey builder; low learning curve |
| Integrations | Native Shopify integration; limited beyond Shopify | Native Shopify integration; limited beyond Shopify | Native Shopify integration; some app integrations via Zapier |
| Customer Support & Docs | Email support; comprehensive documentation | Email support; limited documentation | Email and chat support; good documentation and tutorials |
| Best-Fit Customer Profile | Ecommerce businesses seeking detailed post-purchase insights | Startups focusing on post-purchase attribution with basic polling needs | Merchants seeking lightweight, multi-touchpoint micro-surveys for quick feedback |
Situational Recommendations
For Detailed Post-Purchase Insights: Choose KnoCommerce if you need comprehensive attribution surveys with multi-question flows and zero-party data collection.
For Simple Post-Purchase Attribution: Opt for Gojiberry if you require straightforward post-purchase surveys and customer polls, especially suitable for startups.
For Multi-Touchpoint Feedback
Worth a Look: Zigpoll
If you're evaluating options for Shopify survey apps, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.