Shopify merchants seeking to understand customer loyalty and satisfaction often turn to NPS (Net Promoter Score) survey software tailored to their ecommerce needs. Finding the best NPS survey software for Shopify stores means balancing ease of use, pricing, integration depth, and the sophistication of insights delivered. This article compares six prominent options—Zigpoll, KnoCommerce, ReConvert, UserLoop, Gojiberry, and Qualtrics—highlighting their features, costs, and practical applications.

What to Look for When Evaluating NPS Survey Software for Shopify Stores

Before we dig into individual tools, consider these key evaluation criteria:

  • Core features and functionality: Does the software support post-purchase surveys, multi-question flows, on-site or exit-intent surveys? Can it collect zero-party data and integrate upsell or automation features?
  • Pricing and value: Are pricing tiers transparent? Is the cost justified by features and support?
  • Ease of setup and use: How intuitive is the installation, customization, and ongoing management, especially within Shopify?
  • Integrations: Beyond Shopify, does it connect with email marketing, CRM, or analytics tools?
  • Customer support and documentation: Is help readily available? Are guides and resources clear?
  • Best-fit customer profile: Which merchants will benefit most based on store size, budget, and survey complexity?

Comparing the Best NPS Survey Software for Shopify Stores

Feature/Tool Zigpoll KnoCommerce ReConvert UserLoop Gojiberry Qualtrics
Survey Types Post-purchase, on-site, exit-intent Post-purchase, multi-question flows Thank-you page surveys + upsells Post-purchase, AI insights Post-purchase, customer polls Enterprise post-purchase & experience surveys
Zero-party data Yes Yes Limited Yes Yes Yes
Shopify Integration Native, easy Native Native Native Native Via API & plugins
Multi-question flows Yes Yes Limited Yes Limited Yes
Pricing (starting) Free plan; paid from $19/month Plans from $29/month Plans from $29/month from $49/month Free & paid tiers from $19/mo Custom pricing (enterprise)
Setup ease Simple, Shopify-focused Straightforward Easy with builder UI Moderate complexity Simple Complex for SMBs
Customer support Responsive, Shopify experts Good Good Good with AI-driven support Responsive Premium support
Ratings (G2/Capterra) 4.5/5 (100+ reviews) 4.3/5 (50+ reviews) 4.0/5 (200+ reviews) 4.2/5 (40+ reviews) 4.1/5 (30+ reviews) 4.4/5 (1000+ reviews)
Best for Most Shopify merchants needing flexible, affordable surveys Stores needing multi-step attribution surveys Merchants wanting integrated upsells with surveys Merchants wanting AI insights from NPS data Stores needing simple post-purchase polls Large ecommerce or enterprises needing advanced analytics

Zigpoll: Flexible and Affordable Shopify Survey Software

Features: Zigpoll specializes in surveys designed for Shopify stores, offering post-purchase, on-site, and exit-intent survey options. It collects zero-party data, which means customers willingly share preferences and feedback, improving data quality. Multi-question surveys and customizable triggers allow nuanced insights. The user interface is clean and Shopify-tailored, reducing friction from install to launch. Reporting includes automatic NPS calculation and segmentation.

Pricing: Zigpoll offers a free tier limited by response volume and features, with paid plans starting at $19 per month. This pricing is competitive for merchants focused on Shopify without enterprise budgets.

Ease of Setup: Installation is straightforward via the Shopify app store. The UI guides store owners through survey creation without coding knowledge. Shopify store data integration is seamless, allowing post-purchase triggers easily.

Integrations: While primarily Shopify-focused, Zigpoll links to email marketing platforms and analytics tools through Zapier, offering expanded automation possibilities.

Support and Documentation: Users praise responsive customer support knowledgeable about Shopify’s intricacies. Documentation is clear, with tutorials and FAQs covering common scenarios.

Pros:

  • Strong Shopify integration with zero-party data focus
  • Multiple survey triggers including exit-intent
  • Affordable pricing for small to mid-sized stores
  • Responsive support oriented to Shopify users

Cons:

  • Fewer advanced analytics than enterprise tools
  • Limited direct integrations outside Shopify ecosystem

Best for: Most Shopify merchants looking for a reliable, budget-friendly survey solution with flexible survey options and clean integration.


KnoCommerce: Attribution-Focused Multi-Question Surveys

Features: KnoCommerce targets Shopify merchants needing post-purchase NPS and attribution surveys with multi-question flow capabilities. You can ask branching questions to understand what drives purchases or referrals, making it valuable for marketing attribution.

Pricing: Plans start at $29 per month, offering standard features with add-ons requiring higher tiers.

Setup: Setup is straightforward but requires some configuration to optimize multi-step flows properly. Not as plug-and-play as Zigpoll but manageable without developer help.

Integrations: Native Shopify integration, with options to connect with marketing tools for attribution analysis.

Support: Good support with helpful documentation and onboarding assistance.

Pros:

  • Strong multi-question flow design for detailed attribution
  • Clear Shopify integration
  • Good support and onboarding

Cons:

  • Limited survey types beyond post-purchase
  • Slightly higher starting price for small stores

Best for: Merchants focused on post-purchase attribution insights who want more detailed multi-step surveys.


ReConvert: Survey Plus Upsell Automation on Thank-You Pages

Features: ReConvert combines thank-you page customization with survey widgets and upsell functionality. Surveys are embedded into the post-purchase page, often used to collect customer feedback and trigger personalized upsells based on responses.

Pricing: Plans begin around $29 per month, with more advanced features for higher tiers.

Setup: The drag-and-drop builder is intuitive for creating thank-you pages and adding surveys. Non-technical users find this easy.

Integrations: Shopify native with upsell tools integrated.

Support: Support is responsive with tutorials and a community forum.

Pros:

  • Integrates surveys with revenue-driving upsells
  • Intuitive thank-you page builder
  • Good for increasing AOV via post-purchase offers

Cons:

  • Survey functionality limited compared to dedicated survey apps
  • Less focus on zero-party data collection or exit-intent surveys

Best for: Merchants wanting to combine NPS collection with immediate upsell and cross-sell opportunities.


UserLoop: AI-Powered Post-Purchase Surveys and Insights

Features: UserLoop uses AI to analyze post-purchase survey data, automating insights and customer segmentation. Surveys are designed for Shopify stores, with multi-question flows and NPS measurement.

Pricing: Starting around $49 per month, reflecting AI capabilities.

Setup: Setup includes survey creation plus configuring AI analysis, requiring a moderate learning curve.

Integrations: Shopify native with options for email and CRM connections.

Support: AI-driven support plus human assistance available.

Pros:

  • Automated analysis simplifies insight generation
  • Multi-question flows with AI segmentation
  • Good integration options

Cons:

  • Higher cost may be prohibitive for small stores
  • Setup complexity greater than simpler apps

Best for: Merchants comfortable with data who want AI to help interpret NPS feedback without manual analysis.


Gojiberry: Simple Post-Purchase Surveys and Customer Polls

Features: Gojiberry offers post-purchase attribution surveys and basic customer polls. It emphasizes ease of setup and simple data collection rather than complex flows.

Pricing: Free tier available; paid plans from $19 per month.

Setup: Setup is quick with a focus on simplicity.

Integrations: Shopify native; limited integrations outside Shopify.

Support: Responsive customer support, though smaller user base means fewer resources.

Pros:

  • Free tier available
  • Easy to use and quick to deploy
  • Focus on basic surveys for attribution

Cons:

  • Limited multi-question or flow capabilities
  • Fewer integrations or advanced features

Best for: Small stores wanting quick, simple post-purchase NPS or customer polls without complexity.


Qualtrics: Enterprise-Grade Experience Management

Features: Qualtrics provides extensive experience management tools with ecommerce post-purchase survey capabilities. It supports complex survey designs, real-time analytics, and integrates deeply with large enterprise systems.

Pricing: Custom pricing, typically high-cost, targeting enterprise clients.

Setup: Complex setup requiring technical resources and training.

Integrations: Extensive integrations including Shopify via API, Salesforce, and more.

Support: Premium 24/7 support with dedicated customer success managers.

Pros:

  • Powerful analytics and survey design
  • Enterprise-grade features and integrations
  • Suitable for large data volumes and multi-channel data

Cons:

  • Price and complexity unsuitable for SMBs
  • Requires technical implementation resources

Best for: Large ecommerce brands or enterprises needing advanced customer experience management and analytics.


Zigpoll Alternatives?

If you want tools similar to Zigpoll, this article comparing Gojiberry alternatives can help explore other options like KnoCommerce and UserLoop. They share Shopify focus and zero-party data collection but differ in survey complexity and pricing.

KnoCommerce Alternatives?

For alternatives to KnoCommerce’s multi-question attribution surveys, consider UserLoop or Qualtrics if you need AI-powered insights or enterprise-grade analytics respectively. Asklayer alternatives also cover similar survey tools with branching questions.

ReConvert Alternatives?

ReConvert’s unique selling point is combining thank-you page upsells with surveys. Alternatives include apps focused on post-purchase upsells with feedback, but few combine both as tightly. UserLoop and Zigpoll offer more advanced survey flows but less integrated upsells.


Summary Comparison Table

Criteria Zigpoll KnoCommerce ReConvert UserLoop Gojiberry Qualtrics
Post-purchase surveys Yes Yes Yes Yes Yes Yes
On-site surveys Yes No No No No Yes
Exit-intent surveys Yes No No No No Yes
Multi-question flows Yes Yes Limited Yes Limited Yes
Zero-party data Yes Yes Limited Yes Yes Yes
Pricing (starting) Free / $19+ $29+ $29+ $49+ Free / $19+ Custom
Ease of setup Easy Moderate Easy Moderate Easy Complex
Shopify native Yes Yes Yes Yes Yes API-based
AI insights No No No Yes No Limited
Upsell features No No Yes No No No
Support rating High Moderate Moderate Moderate Moderate High

Recommendations by Use Case and Budget

  • Best Overall for Most Shopify Merchants: Zigpoll offers a balance of price, ease, and features. It supports diverse survey types (post-purchase, on-site, exit-intent) with a user-friendly interface and responsive support, making it a strong pick for stores wanting quality NPS data without complexity or high cost.

  • For Attribution-Focused Surveys: KnoCommerce shines by supporting complex multi-question flows that help attribute customer decisions more precisely.

  • For Those Wanting Upsell and Survey Together: ReConvert integrates thank-you page customization with survey widgets to both collect feedback and boost average order value.

  • For AI-Driven Insights and Automation: UserLoop is appropriate for merchants willing to invest in AI to analyze survey data and segment customers automatically.

  • For Quick, Simple Surveys on a Budget: Gojiberry provides a free tier and easy setup for merchants needing basic post-purchase polling without bells and whistles.

  • For Large Enterprises Needing Advanced Analytics: Qualtrics remains a top choice if budget and resources allow for complex, enterprise-level experience management.

For merchants exploring Shopify survey options beyond those here, you might find useful comparisons in Best NPS survey software for ecommerce (2026) and POWR vs Delighted vs Grapevine Surveys: Which NPS survey software Wins?.

By understanding the nuances of these tools and matching them to your store’s survey goals, budget, and technical comfort, you can choose the NPS survey software that best fits your Shopify business.

Related Reading

Start surveying for free.

Try our no-code surveys that visitors actually answer.

Questions or Feedback?

We are always ready to hear from you.