KnoCommerce and UserLoop are zero-party data platforms designed for online stores to gather customer insights through post-purchase surveys. KnoCommerce offers Shopify post-purchase attribution surveys with multi-question flows and zero-party data, while UserLoop provides an AI-powered Shopify post-purchase survey and automated insights app.
KnoCommerce
Features
- Survey Types: Post-purchase surveys with multi-question flows.
- Question Types: Offers 12+ question types, including image and video.
- Integrations: Supports over 20 integrations, with up to 4 active at a time.
- Attribution Reporting: Provides order attribution reports.
- Benchmarking: Includes benchmarking features.
- Audience Segmentation: Allows creation of up to 5 custom audiences.
- Survey Distribution: Offers survey links via email, SMS, and community channels.
- Support: Provides onboarding, training, and demos by appointment.
Pricing
- Starter Plan: $19/month; includes 1 live survey with 3 questions per survey.
- Analyst Plan: $119/month; includes 2 live surveys with unlimited questions.
- Pro Plan: $299/month; includes 4 live surveys with unlimited questions.
- Enterprise Plan: $499+/month; includes unlimited surveys and questions.
All plans are billed monthly, with a 7-day free trial available. Annual payments receive a 10% discount. (knocommerce.com)
Pros
- Comprehensive survey customization.
- Advanced attribution reporting.
- Multiple integrations.
Cons
- Higher-tier plans may be costly for small businesses.
- Some features may require a learning curve.
Best-Fit Customer Profile
Ideal for growing to large e-commerce brands seeking in-depth customer insights and advanced attribution reporting.
UserLoop
Features
- Survey Types: Post-purchase surveys with AI-powered insights.
- Question Types: Supports multiple question types.
- Integrations: Integrates with Klaviyo, Slack, and Meta Conversion API.
- Attribution Reporting: Provides customer-reported attribution.
- Survey Distribution: Supports email surveys and automations.
- AI Insights: Offers AI-generated summaries and PDF reports.
- Support: Provides email support and resources.
Pricing
- Free Plan: 50 responses/month; includes up to 2 surveys with 1 question per survey.
- Starter Plan: $29/month; includes 300 responses/month with up to 5 surveys and 5 questions per survey.
- Unlimited Plan: $19/month; includes unlimited responses with advanced reporting and AI insights.
All plans are billed monthly, with a free trial available. (pages.userloop.io)
Pros
- Affordable entry-level plan.
- AI-powered insights.
- Easy setup.
Cons
- Limited integrations compared to competitors.
- Free plan has significant limitations.
Best-Fit Customer Profile
Suitable for small to medium-sized e-commerce businesses seeking cost-effective solutions with AI-driven insights.
Side-by-Side Comparison
| Feature | KnoCommerce | UserLoop |
|---|---|---|
| Survey Types | Post-purchase surveys with multi-question flows | Post-purchase surveys with AI-powered insights |
| Question Types | 12+ question types, including image and video | Multiple question types |
| Integrations | Over 20 integrations, up to 4 active at a time | Integrates with Klaviyo, Slack, and Meta Conversion API |
| Attribution Reporting | Order attribution reports | Customer-reported attribution |
| Survey Distribution | Survey links via email, SMS, and community channels | Email surveys and automations |
| AI Insights | Not specified | AI-generated summaries and PDF reports |
| Support | Onboarding, training, and demos by appointment | Email support and resources |
| Free Plan | Not available | 50 responses/month; up to 2 surveys with 1 question per survey |
| Entry-Level Paid Plan | $19/month; 1 live survey with 3 questions per survey | $29/month; 300 responses/month with up to 5 surveys and 5 questions per survey |
| Advanced Paid Plans | $119/month; 2 live surveys with unlimited questions | $19/month; unlimited responses with advanced reporting and AI insights |
Which to Choose
KnoCommerce is recommended for:
- Growing to large e-commerce brands needing comprehensive survey customization and advanced attribution reporting.
UserLoop is recommended for:
- Small to medium-sized e-commerce businesses seeking cost-effective solutions with AI-driven insights.
Worth a Look: Zigpoll
If you're evaluating options for zero-party data platforms, Zigpoll is also worth a look.
