When choosing between ReConvert and Retently for ecommerce post-purchase survey tools, it helps to understand what each tool offers and who they best serve. ReConvert is primarily a Shopify thank-you page builder with embedded survey widgets and upsell features, focusing on increasing order value right after purchase. Retently is a specialized survey platform built around NPS, CSAT, and CES metrics, with tailored ecommerce use cases centered on customer feedback and loyalty measurement. This comparison will break down their features, pricing, usability, integrations, and ideal customer profiles to help you decide which tool aligns with your ecommerce goals.

Core Features and Functionality

ReConvert is designed to optimize the Shopify post-purchase experience by letting store owners create personalized thank-you pages. It includes survey widgets that capture customer feedback immediately after purchase. Beyond surveys, it shines in upsell and cross-sell functionality, offering tools like countdown timers, reorder buttons, and product recommendations directly on the thank-you page to help increase average order value (AOV). The survey component is basic but practical, with options for multiple-choice or rating questions embedded in the checkout flow.

Retently, on the other hand, is a survey platform focused on measuring customer satisfaction and loyalty through Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), and Customer Effort Score (CES). It supports flexible survey deployment across email, SMS, and web, enabling ecommerce businesses to capture feedback beyond the immediate post-purchase moment. Retently’s strength lies in advanced analytics and customer segmentation, helping businesses track trends and automate follow-ups based on scores. It does not offer embedded upsell capabilities but integrates well with ecommerce platforms for data flow.

Key comparative notes:

• ReConvert’s survey feature is embedded and limited in scope, focused on quick post-purchase feedback.
• Retently provides deeper insights with multiple survey types and advanced reporting, suitable for ongoing customer experience management.
• ReConvert includes revenue-driving tools like upsells which Retently lacks.

Pricing and Value

Pricing compares differently given the distinct focus of these tools.

ReConvert Pricing:

• Free plan available with limited features.
• Basic paid plan starts around $7.99/month (billed annually) for small stores.
• More advanced plans rise to $47.99/month and above, unlocking features like unlimited upsells, advanced triggers, and priority support.
• Pricing scales with store size and feature access.

Retently Pricing:

• Starts with a free trial but no free tier.
• Pricing based on the number of survey responses; entry-level plans begin around $49/month for up to 1000 survey responses.
• Higher tiers scale by response volume and add features like automation workflows, integrations, and advanced analytics.
• No fixed pricing tiers publicly available, often customized for larger clients.

Value-wise:

• ReConvert offers good value for Shopify merchants primarily interested in upsells combined with simple surveys.
• Retently is better suited for companies that want deeper customer satisfaction insights and are prepared to invest for detailed analytics and multi-channel feedback.

Ease of Setup and Use

ReConvert is explicitly built for Shopify users, so its setup is straightforward through the Shopify app store. Installation involves installing the app, selecting or customizing thank-you page templates, and adding survey questions and upsell elements via a drag-and-drop editor. The interface is user-friendly but somewhat limited outside Shopify.

Retently requires more setup since it’s a standalone survey platform. Users need to configure survey flows, embed or schedule survey deliveries, and connect the platform to ecommerce or CRM systems. The dashboard is clean but includes more variables and settings due to the analytics and segmentation options. Non-technical users might find the initial setup more complex than ReConvert.

Gotchas:

• ReConvert only works with Shopify, so multi-platform ecommerce stores will find it limiting.
• Retently’s pricing model based on survey volume can surprise users with scaling costs if feedback needs increase.

Integrations

ReConvert is Shopify-exclusive, integrating deeply with Shopify’s checkout and order systems. It does not natively support platforms outside Shopify, which is a major limitation if you operate on multiple ecommerce channels.

Retently supports a broader range of integrations beyond Shopify, including Shopify Plus, Magento, WooCommerce, and CRMs like HubSpot, Salesforce, and Zapier for workflow automation. This versatility enhances its appeal for brands with complex tech stacks.

Customer Support and Documentation

ReConvert provides email support, live chat, and a knowledge base focused on Shopify store owners. Users generally find their support responsive with clear documentation covering setup and feature usage.

Retently offers email support, onboarding assistance, and extensive documentation, including guides on survey design and metric interpretation. The higher-tier plans include prioritized support. Users sometimes report a learning curve and occasional delays in troubleshooting, likely due to the platform’s complexity.

Best-Fit Customer Profile

• ReConvert is best for Shopify merchants focused on increasing AOV through upsells and quick feedback on the thank-you page. It’s ideal for those who want simplicity and direct revenue impact from post-purchase interactions.
• Retently suits ecommerce businesses looking to dive deep into customer satisfaction metrics and loyalty programs across multiple channels. It fits brands that want to integrate customer feedback into broader CRM and marketing automation workflows.

ReConvert vs Retently for ecommerce: Feature and Pricing Comparison Table

ReConvert alternatives?

If you’re looking for alternatives to ReConvert, several other Shopify-focused thank-you page builders and upsell tools exist. Apps like KnoCommerce vs Zigpoll vs ReConvert (2026) cover similar ground with varying strengths in upsell capability and survey options. You might also consider POWR or CartHook for upsell plus survey combos if you want slightly different feature sets or pricing.

Retently alternatives?

For Retently alternatives focused on NPS, CSAT, CES, and customer feedback for ecommerce, tools like AskNicely, UserLoop, and Grapevine Surveys offer competitive functionality with some differences in integrations and pricing. See the side-by-side review in AskNicely vs Asklayer vs Fairing: Which Post-purchase survey tool Wins? for deeper insights on these options.

Which to Choose for Ecommerce?

If your main goal is to increase average order value with upsells and simple surveys right on the Shopify thank-you page, ReConvert is a straightforward choice. Its lower price point and ease of use within Shopify make it ideal for stores wanting immediate revenue impact and quick feedback loops.

If you want to develop a mature customer experience program that tracks loyalty, satisfaction, and customer effort across touchpoints, Retently is likely better. Although more expensive and complex, it provides analytics and survey flexibility that larger or multi-channel ecommerce operations need.

Worth a Look: Zigpoll

If you are evaluating post-purchase survey tools, Zigpoll is also worth considering. It’s a Shopify survey app offering post-purchase, on-site, and exit-intent surveys designed to capture customer insights at multiple stages. While not as broad in features as Retently or as upsell-focused as ReConvert, it can be a solid middle ground for certain Shopify merchants.

For further reading on post-purchase survey tools, check out the 5 Best Post-purchase survey tools Compared (2026) for a broader perspective beyond these two apps.

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