When evaluating NPS survey software for SaaS companies, it's essential to consider tools that align with your specific feedback collection strategies. Delighted and SatisMeter offer distinct approaches tailored to different needs.
Delighted
Delighted is a straightforward survey tool that delivers NPS, CSAT, and CES surveys primarily via email and SMS. Its simplicity makes it accessible for businesses seeking quick deployment without complex setup.
Core Features and Functionality
- Survey Types: NPS, CSAT, CES
- Delivery Channels: Email, SMS
- Event-Triggered Surveys: No
- Real-Time Analytics: Yes
- Follow-Ups and Automation: Basic automated follow-ups
- Customization: Limited
Pricing Model
Delighted offers a free tier with 2,500 annual responses. Paid plans start at approximately $224 per month for 6,000 responses. This tiered pricing suits businesses with moderate survey volumes seeking a straightforward tool without complex setup.
Ease of Setup and Use
Delighted is praised for its minimal setup process, making it accessible even for non-technical users. Its user interface focuses on rapid survey creation and sending, minimizing friction.
Integrations
Delighted integrates with common ecommerce and CRM platforms, including Shopify, via native and Zapier-based integrations. This aligns with its ecommerce roots but also supports SaaS companies that rely on email-driven feedback.
Customer Support and Documentation
Delighted offers responsive customer support and straightforward documentation aimed at helping customers deploy quickly. The help resources tend to focus on non-technical use.
Best-Fit Customer Profile
Delighted is ideal for SaaS companies that want to send simple, quick surveys primarily through email or SMS. It fits teams with limited technical resources looking for straightforward customer satisfaction measurement, especially those connected to ecommerce channels.
SatisMeter
SatisMeter specializes in in-product NPS and CSAT surveys with event-based triggers, enabling feedback collection directly within SaaS applications. This approach captures insights during product interactions, providing contextual feedback.
Core Features and Functionality
- Survey Types: NPS, CSAT
- Delivery Channels: In-app, email
- Event-Triggered Surveys: Yes
- Real-Time Analytics: Yes
- Follow-Ups and Automation: Advanced segmentation and targeting
- Customization: High customization options
Pricing Model
SatisMeter offers a tiered pricing approach beginning at approximately $79 per month for 2,000 monthly responses, scaling with features and volume. It may be more cost-effective for SaaS companies prioritizing in-app feedback and segmentation but requires commitment to using its full feature set.
Ease of Setup and Use
SatisMeter requires more setup, particularly due to its in-product implementation and event triggers, which may involve developer resources or integration with product analytics. The trade-off is more precise timing and targeting of surveys.
Integrations
SatisMeter deeply integrates with SaaS infrastructure, including tools like Intercom, Segment, and Mixpanel, enabling data-driven survey triggers based on user behavior. Its strength lies in embedding feedback within the product experience rather than external communication.
Customer Support and Documentation
SatisMeter provides robust documentation covering API usage, integration guides, and use case scenarios. Its support suits customers comfortable with technical setup and seeking detailed guidance on custom implementations.
Best-Fit Customer Profile
SatisMeter better serves SaaS businesses aiming to capture feedback inside their product with event-based triggers. It fits companies with developer resources available to integrate surveys contextually and teams wanting advanced segmentation and targeting capabilities.
Side-by-Side Comparison
| Feature | Delighted | SatisMeter |
|---|---|---|
| Survey Types | NPS, CSAT, CES | NPS, CSAT |
| Delivery Channels | Email, SMS | In-app, email |
| Event-Triggered Surveys | No | Yes |
| Real-Time Analytics | Yes | Yes |
| Follow-Ups and Automation | Basic automated follow-ups | Advanced segmentation and targeting |
| Customization | Limited | High customization options |
| Pricing | Free tier (2,500 annual responses); Paid plans start at $224/month for 6,000 responses | Starts at ~$79/month for 2,000 responses; no free tier |
| Integrations | Shopify, Zapier, CRM tools | Intercom, Segment, Mixpanel, product analytics |
| Ease of Setup and Use | Easy setup; minimal configuration | More complex; requires developer support |
| Customer Support | Responsive, user-friendly guides | Detailed technical docs, developer focus |
| Best Fit | SaaS businesses needing simple email surveys | SaaS products requiring in-app, event-driven surveys |
Which to Choose
For SaaS companies looking for straightforward email or SMS surveys without technical overhead, Delighted is an effective choice. It enables rapid deployment and simple NPS tracking without requiring in-app integration.
If your SaaS product benefits from contextual feedback collected within the user interface and you have access to developer resources, SatisMeter’s event-based triggers and deeper integrations provide more targeted insights. It appeals to teams prioritizing behavioral data combined with survey results for product optimization.
Both tools have valid use cases depending on whether you prioritize ease of use and simplicity or in-product contextual feedback and advanced segmentation. Evaluate your customer journey, technical resources, and survey goals to select the best fit.
Worth a Look: Zigpoll
If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean
