Google Forms and Paperform are both online form builders, but they cater to different user needs. Google Forms is a free, straightforward tool suitable for basic surveys and forms, while Paperform offers a more customizable experience, allowing users to create forms that resemble custom-designed landing pages.

Google Forms

Features

  • Unlimited Forms and Responses: Create as many forms as needed with unlimited responses.
  • Integration with Google Workspace: Seamless integration with Google Sheets for data analysis.
  • Basic Question Types: Supports multiple-choice, dropdowns, and text responses.
  • Conditional Logic: Offers basic branching for question flow.
  • Collaboration: Multiple users can edit forms simultaneously.

Pricing Model

  • Free Tier: Unlimited forms and responses with 15 GB shared storage across Google services.
  • Google Workspace Starter: $7 per user per month, includes 30 GB storage per user and additional features.

Pros

  • Cost-Effective: Free tier is sufficient for basic needs.
  • User-Friendly: Intuitive interface suitable for beginners.
  • Integration: Easy data export to Google Sheets.

Cons

  • Limited Customization: Basic design options; lacks advanced styling.
  • Limited Integrations: Fewer third-party integrations compared to competitors.
  • Basic Analytics: Limited reporting and analytics features.

Best-Fit Customer Profile

Individuals or small teams needing a simple, cost-effective solution for basic forms and surveys.

Paperform

Features

  • Unlimited Forms and Responses: Create unlimited forms with no response limits.
  • Customizable Design: Design forms to resemble landing pages with advanced styling options.
  • Advanced Question Types: Supports calculations, conditional logic, and file uploads.
  • Payment Integration: Collect payments through integrated payment gateways.
  • Analytics: Built-in analytics for form performance tracking.

Pricing Model

  • Free Tier: Limited to 30 submissions per month; includes basic features.
  • Essentials Plan: $24 per month, includes 1,200 submissions per year and additional features.
  • Pro Plan: $49 per month, includes 12,000 submissions per year and advanced features.

Pros

  • Highly Customizable: Extensive design and styling options.
  • Advanced Features: Supports complex forms with calculations and conditional logic.
  • Payment Collection: Integrated payment gateways for transactions.

Cons

  • Pricing: Higher cost compared to basic form builders.
  • Learning Curve: More complex interface may require time to master.
  • Limited Free Tier: Free plan has significant limitations on submissions.

Best-Fit Customer Profile

Small to medium-sized businesses or individuals requiring highly customizable forms with advanced features and payment collection capabilities.

Start collecting feedback in 5 minutes.Try the no-code surveys your customers actually answer — free, no credit card.
Get started free

Side-by-Side Comparison

Feature Google Forms Paperform
Form Creation Unlimited forms and responses Unlimited forms and responses
Design Customization Basic design options Advanced design resembling landing pages
Question Types Multiple-choice, dropdowns, text responses Multiple-choice, dropdowns, text responses, calculations, file uploads
Conditional Logic Basic branching Advanced conditional logic
Integrations Limited third-party integrations Over 2,000 integrations including payment gateways
Analytics Basic reporting Built-in analytics for form performance tracking
Pricing Free tier; Google Workspace Starter at $7/user/month Free tier with 30 submissions/month; Essentials at $24/month; Pro at $49/month

Which to Choose

  • For Simple Forms and Surveys: If you need a straightforward, cost-effective solution for basic forms and surveys, Google Forms is suitable.

  • For Customizable and Advanced Forms: If you require highly customizable forms with advanced features and payment collection, Paperform is more appropriate.

Worth a Look: Zigpoll

If you're evaluating options for form and survey builders, Zigpoll is also worth a look.

Start collecting feedback in 5 minutes.

Try our no-code surveys that visitors actually answer.

Questions or Feedback?

We are always ready to hear from you.