Can you do a poll on Mailchimp?
Can you do a poll on Mailchimp? Learn how its 1-10 rating polls, multiple-choice surveys, hosted surveys, and external form options work.
Yes. Mailchimp supports clickable email polls and surveys, plus longer hosted surveys. Its built-in poll is limited to a 1-10 rating scale; for a multiple-choice vote, use its one-question survey or link to an external form. (mailchimp.com)
Can you do a poll on Mailchimp?
Yes, you can collect votes with Mailchimp’s poll or survey merge tags, or send a link to a Mailchimp-hosted survey. The poll tag gives recipients a 1-10 rating scale; the survey tag lets you offer a single question with answer choices. For more questions or answer formats, use a hosted survey. (mailchimp.com)
One distinction: recipients click an answer in the email, then submit their vote on a Mailchimp survey landing page, so the response is not literally submitted inside the email. Merge-tag votes also don’t count as tracked email clicks, and can’t be submitted from the browser-based campaign archive. (mailchimp.com)
How to add a poll to a Mailchimp email?
For a quick 1-10 poll, insert Mailchimp’s poll merge tags in a text block; for a single multiple-choice question, use its survey merge tags. In the email builder, open the text block where you want the question, add the relevant tags and response text, then preview the email before sending. (mailchimp.com)
For the rating poll, use *|POLL:RATING:H|* for a horizontal scale or *|POLL:RATING:V|* for a vertical one, followed by the question and *|END:POLL|*. For multiple choice, add the question and a separate *|SURVEY:Answer|* tag for each choice. Check the campaign’s Survey/Poll report to review responses. (mailchimp.com)
If you need multiple questions, create a hosted survey instead. In Mailchimp’s new email builder, add a Survey content block and choose your survey; Mailchimp also lets you share it with a link in an existing email or automation. (mailchimp.com)
What Mailchimp features support polls or surveys?
Mailchimp offers three main routes: poll merge tags for 1-10 ratings, survey merge tags for one multiple-choice question, and hosted surveys for longer questionnaires. Hosted surveys offer more question and answer types, styling, and response tracking; responses can be tied to existing contacts or identified by asking for an email address. Mailchimp also supports third-party survey tools, including Typeform and SurveyMonkey. (mailchimp.com)
Best alternatives for email polls if Mailchimp can't?
If Mailchimp’s built-in choices don’t fit, use a survey link or an email-compatible survey embed. These tools vary: a simple form link takes people out of the email, while an email embed can let them start answering before opening the full form. (support.google.com)
| Option | Best fit | Trade-off |
|---|---|---|
| Google Forms | A straightforward form shared by link or email. It supports response limits and can show summary results, but it’s a separate form rather than a native Mailchimp poll. (support.google.com) | Respondents leave the email to complete the form. |
| Typeform | A more designed survey, or a poll that starts from an email. Its email embed lets recipients answer the first question, then opens the full form in a browser; its Mailchimp integration can pass response data to an audience. (help.typeform.com) | Requires setting up a separate tool and checking its plan limits. |
| SurveyMonkey | Teams already using SurveyMonkey that want to link a survey from Mailchimp. Mailchimp documents a SurveyMonkey integration. (mailchimp.com) | A separate survey tool may be more than a one-question poll needs. |
| Zigpoll | Shopify and ecommerce brands wanting customer feedback surveys connected to their store and email tools. It supports email surveys and lists Mailchimp among its integrations. (docs.zigpoll.com) | It’s built for ecommerce feedback workflows, not a general-purpose polling tool. |
Zigpoll may suit a Shopify or ecommerce business that wants to ask its own customers, but it may be unnecessary for a basic newsletter vote. As of November 2026, its Lite plan includes 50 responses a month; paid plans start at $39 a month billed monthly or $29 a month billed annually. (zigpoll.com)
