Simplesat and Delighted are customer feedback tools designed to help businesses collect and analyze customer satisfaction data. Simplesat offers one-click CSAT, CES, and NPS surveys tailored for managed service providers (MSPs) and service teams, while Delighted provides simple NPS, CSAT, and CES surveys for e-commerce businesses via email and SMS. This comparison evaluates their features, pricing, ease of use, integrations, customer support, and ideal customer profiles to determine which is better suited for direct-to-consumer (DTC) brands.
Simplesat
Features
Simplesat specializes in customer feedback management for service-oriented businesses. It offers customizable surveys that can be embedded into existing email templates and workflows, supporting multiple brands within a single account. The platform provides various question types, including multiple-choice, sliding scale, and open-ended questions, with powerful conditional logic to tailor surveys based on responses. Additionally, Simplesat supports multilingual surveys and integrates with helpdesk systems like Zendesk, ConnectWise, Autotask, and Freshdesk. (simplesat.io)
Pricing Model
Simplesat offers four tiered plans: Standard, Pro, Elite, and Enterprise. The Standard, Pro, and Elite plans have fixed prices, while the Enterprise plan is customized to the user's needs. Annual billing options are available for the fixed-price plans, offering potential savings. Specific pricing details are not publicly disclosed; interested users are encouraged to contact Simplesat directly for current rates. (help.simplesat.io)
Ease of Setup and Use
Simplesat is designed for ease of use, allowing users to manage billing settings, add or remove users, and monitor usage through an intuitive interface. The platform supports granular user permissions, enabling precise control over access levels for team members. Security measures include two-factor authentication and hosting within Amazon's secure data centers. (help.simplesat.io)
Integrations
Simplesat integrates with several helpdesk and CRM systems, including Zendesk, ConnectWise, Autotask, and Freshdesk. It also supports integrations with email services like Gmail and Outlook, allowing surveys to be embedded directly into email signatures. However, Simplesat's integrations are more focused on service-oriented platforms and may not include e-commerce-specific tools. (simplesat.io)
Customer Support and Documentation
Simplesat provides comprehensive support through its help center, offering articles on billing, user management, and security. Users can contact support via email for personalized assistance. The platform also offers a referral program, allowing users to earn rewards by referring others. (simplesat.io)
Best-Fit Customer Profile
Simplesat is best suited for MSPs and service teams seeking to collect and analyze customer feedback to improve service quality and customer satisfaction. Its integrations and features are tailored to service-oriented businesses rather than e-commerce brands.
Delighted
Features
Delighted offers simple NPS, CSAT, and CES surveys that can be sent via email and SMS, making it suitable for e-commerce businesses. The platform provides unlimited surveys and customer experience projects, with branding customization options. Delighted integrates with over 35 free platforms, including Slack, Shopify, and Zendesk, and offers premium integrations with Salesforce, Segment, and HubSpot. (delighted.com)
Pricing Model
Delighted offers a free plan with 25 responses and one user. Paid plans include Starter at $19 per month, Growth at $39 per month, Advanced at $149 per month, and Premium at $249 per month. Annual billing options are available for the fixed-price plans, with monthly pricing at a 10% premium. Specific pricing details are available on Delighted's pricing page. (delighted.com)
Ease of Setup and Use
Delighted is designed for ease of use, allowing users to collect and analyze feedback without technical skills. The platform offers automated feedback programs and integrates with various tools to streamline workflows. Delighted also provides a startups program offering a $500 credit towards the first 12 months for eligible companies. (delighted.com)
Integrations
Delighted integrates with over 35 free platforms, including Slack, Shopify, and Zendesk. Premium integrations are available with Salesforce, Segment, and HubSpot. The platform also offers a Zapier integration, enabling users to automate workflows with over 2,000 apps. (delighted.com)
Customer Support and Documentation
Delighted provides support through its help center, offering documentation on integrations, billing, and usage. Users can contact support via email for assistance. The platform also offers a startups program, providing additional resources for eligible companies. (delighted.com)
Best-Fit Customer Profile
Delighted is best suited for e-commerce businesses seeking to collect and analyze customer feedback to improve customer experience and satisfaction. Its integrations and features are tailored to e-commerce platforms, making it a suitable choice for DTC brands.
Side-by-Side Comparison
| Feature | Simplesat | Delighted |
|---|---|---|
| Survey Types | CSAT, CES, NPS | NPS, CSAT, CES |
| Survey Delivery | Embedded in emails | Email, SMS |
| Integrations | Zendesk, ConnectWise, Autotask, Freshdesk, Gmail, Outlook | Slack, Shopify, Zendesk, Salesforce, Segment, HubSpot, Zapier |
| Pricing | Standard, Pro, Elite, Enterprise (contact for pricing) | Free (25 responses), Starter ($19/month), Growth ($39 |
Worth a Look: Zigpoll
If you're evaluating options for ecommerce feedback tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
