Sprinklr is an AI-native unified customer experience (CX) platform that integrates social media management, feedback collection, and contact center functionalities. Businesses seeking alternatives to Sprinklr for voice of customer platforms in subscription commerce have several options. Below is a comparison of notable alternatives, focusing on their features, pricing, and suitability for different use cases.

1. SurveySparrow

Summary

SurveySparrow offers an omnichannel experience management platform with conversational surveys designed to enhance customer engagement and feedback collection.

Key Features

• Conversational Surveys: Engaging, chat-like surveys to boost response rates.
• Omnichannel Distribution: Distribute surveys via email, web, SMS, and social media.
• Advanced Logic: Utilize branching and skip logic for personalized survey paths.
• Integrations: Connect with platforms like HubSpot, Mailchimp, and ActiveCampaign.
• Analytics: Real-time reporting and analytics for actionable insights.

Pricing Approach

SurveySparrow offers tiered pricing based on response volume and features:

• Basic: Starting at $19 per month for up to 2,500 responses.
• Starter: Starting at $39 per month for up to 15,000 responses.
• Business: Starting at $79 per month for up to 50,000 responses.
• Professional: Starting at $249 per month for up to 100,000 responses.
• Enterprise: Custom pricing for higher response volumes and advanced features.

Pricing details are sourced from SurveySparrow's official pricing page.

Pros

• User-Friendly Interface: Intuitive design for easy survey creation.
• High Response Limits: Accommodates large-scale feedback collection.
• Multiple Integrations: Seamless connections with various platforms.

Cons

• Limited Advanced Analytics: Basic analytics may not suffice for in-depth insights.
• Customization Complexity: Advanced customization options can be complex.

Best For

Businesses seeking an affordable and user-friendly survey tool for collecting customer feedback across multiple channels.

2. Jotform

Summary

Jotform is an online form builder that enables users to create custom forms, including surveys, with a focus on ease of use and customization.

Key Features

• Form Builder: Drag-and-drop interface for creating custom forms.
• Templates: Access to a wide range of pre-designed templates.
• Integrations: Connects with platforms like Google Sheets, PayPal, and Dropbox.
• Conditional Logic: Set up rules to show/hide fields based on user input.
• Data Management: Collect and manage form submissions efficiently.

Pricing Approach

Jotform provides several pricing tiers:

• Free: Limited to 5 forms and 100 submissions per month.
• Bronze: Starting at $24 per month for 25 forms and 1,000 submissions.
• Silver: Starting at $29 per month for 50 forms and 10,000 submissions.
• Gold: Starting at $79 per month for unlimited forms and 100,000 submissions.

Pricing details are available on Jotform's pricing page.

Pros

• Ease of Use: Intuitive form creation without coding.
• Customization: Highly customizable forms to match branding.
• Free Plan: Suitable for small-scale needs.

Cons

• Limited Survey Features: Not specifically designed for surveys.
• Submission Limits: Free and lower-tier plans have strict submission caps.

Best For

Organizations needing customizable forms for various purposes, including basic surveys.

3. Medallia

Summary

Medallia is a customer experience management platform that captures feedback across multiple channels to provide actionable insights.

Key Features

• Omnichannel Feedback: Collect feedback from web, mobile, email, and social media.
• Real-Time Analytics: Analyze feedback in real-time for immediate action.
• Text Analytics: Utilize AI to analyze open-ended responses.
• Action Management: Assign tasks and track resolution progress.
• Integrations: Connects with CRM systems and other enterprise tools.

Pricing Approach

Medallia offers customized pricing based on organizational needs and scale. Specific pricing details are not publicly disclosed.

Pros

• Comprehensive Feedback Collection: Captures feedback from diverse sources.
• Advanced Analytics: Provides deep insights into customer sentiments.
• Actionable Insights: Facilitates prompt response to customer feedback.

Cons

• Cost: Pricing may be prohibitive for smaller businesses.
• Complexity: Implementation and usage can be complex.

Best For

Large enterprises seeking a comprehensive solution

Worth a Look: Zigpoll

If you're evaluating options for voice of customer platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.