SurveyMonkey vs Retently for online stores: This comparison evaluates two post-purchase survey tools—SurveyMonkey, a general-purpose survey platform, and Retently, an NPS/CSAT/CES survey platform tailored for e-commerce.

SurveyMonkey

SurveyMonkey is a widely recognized survey platform offering a range of tools for creating and analyzing surveys.

Features

  • Survey Creation: Provides unlimited surveys with a variety of question types, including multiple choice, text, and matrix questions.
  • Templates: Access to over 500 expert-built templates for various use cases.
  • Logic and Customization: Offers advanced logic features like skip logic, question randomization, and A/B testing.
  • Data Analysis: Includes filters, text analysis for open-ended responses, and export options to formats like CSV, PDF, and XLS.
  • Integrations: Supports integrations with platforms such as Salesforce, Mailchimp, and Microsoft Teams.

Pricing

SurveyMonkey offers tiered pricing based on response volume and features:

  • Basic (Free): Limited to 10 questions per survey and 25 responses per survey.
  • Standard: Approximately $99 per month, includes 1,000 responses per month.
  • Advantage: Approximately $39 per month, includes 15,000 responses per year.
  • Premier: Approximately $139 per month, includes 40,000 responses per year.

Additional responses are billed at $0.15 each. (surveymonkey.com)

Ease of Setup and Use

SurveyMonkey is user-friendly, with an intuitive interface suitable for both beginners and experienced users. The platform offers guided survey creation and analysis tools.

Integrations

SurveyMonkey integrates with various platforms, including Shopify, Salesforce, and Microsoft Teams, facilitating seamless data flow across systems.

Customer Support and Documentation

Provides 24/7 email support, a comprehensive knowledge base, and community forums. Phone support is available for higher-tier plans.

Best-Fit Customer Profile

Ideal for businesses seeking a versatile survey tool with a broad range of features and integrations, suitable for various industries and survey needs.

Retently

Retently specializes in customer experience surveys, focusing on NPS, CSAT, and CES metrics tailored for e-commerce businesses.

Features

  • Survey Creation: Offers multi-channel surveys, including post-purchase, product delivery, and support interaction surveys.
  • Templates: Provides customizable templates for NPS, CSAT, and CES surveys.
  • Automation: Automates survey campaigns based on customer interactions.
  • Data Analysis: Includes advanced reporting, trends, benchmarking, and AI-powered feedback classification.
  • Integrations: Integrates with e-commerce platforms like Shopify, WooCommerce, and BigCommerce.

Pricing

Retently offers plans tailored for e-commerce businesses:

  • Ecommerce Basic: Approximately $49 per month, includes 1,000 surveys per month.
  • Ecommerce Pro: Approximately $299 per month, includes 20,000 surveys per month.

Additional surveys are billed at $0.15 each. (retently.com)

Ease of Setup and Use

Retently is designed for e-commerce businesses, offering easy integration with platforms like Shopify. The setup process is straightforward, with guided steps for survey creation and campaign automation.

Integrations

Retently integrates with major e-commerce platforms, including Shopify, WooCommerce, and BigCommerce, enabling seamless survey deployment and data collection.

Customer Support and Documentation

Offers support via email, live chat, and Zoom for higher-tier plans. Provides a knowledge base and dedicated account managers for Pro and Enterprise customers.

Best-Fit Customer Profile

Ideal for e-commerce businesses seeking specialized customer experience surveys with automation and integration capabilities tailored to online retail environments.

Side-by-Side Comparison

Feature SurveyMonkey Retently
Survey Creation Unlimited surveys with various question types Multi-channel surveys tailored for e-commerce
Templates Over 500 expert-built templates Customizable NPS, CSAT, and CES templates
Logic and Customization Advanced logic features, A/B testing Survey branding, personalization, and automation
Data Analysis Filters, text analysis, export options Advanced reporting, trends, benchmarking, AI-powered feedback classification
Integrations Shopify, Salesforce, Microsoft Teams Shopify, WooCommerce, BigCommerce
Pricing Free plan; paid plans starting at approximately $99 per month Plans starting at approximately $49 per month
Ease of Use User-friendly interface suitable for various industries Designed for e-commerce businesses with easy integration and setup
Customer Support 24/7 email support; phone support for higher-tier plans Email, live chat, and Zoom support; dedicated account managers for Pro and Enterprise plans

Which to Choose

  • SurveyMonkey: Suitable for businesses needing a versatile survey tool with a broad range of features and integrations, applicable across various industries.

  • Retently: Ideal for e-commerce businesses seeking specialized customer experience surveys with automation and integration capabilities tailored to online retail environments.

Worth a Look: Zigpoll

If you're evaluating options for post-purchase survey tools, Zigpoll is also worth a look.

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