When evaluating survey applications for Shopify stores, it's essential to consider tools that seamlessly integrate with the platform, offer diverse survey capabilities, and provide actionable insights. Zigpoll, Fairing, and POWR are three such tools that cater to these needs.

Zigpoll

Zigpoll is a Shopify survey app designed for post-purchase, on-site, and exit-intent surveys, focusing on zero-party data collection.

Features

• Survey Types: Supports post-purchase, on-site, and exit-intent surveys.
• Question Formats: Offers flexible question types, including single-select, multi-select, sliding scale, and photo selections.
• AI Insights: Provides automatic AI-powered insights to analyze survey responses.
• Customization: Allows custom styling of surveys to match store branding.
• Integrations: One-click Shopify integration; supports embedding via JavaScript for other platforms.

Pricing Model

Zigpoll offers tiered pricing:

• Lite: Free plan with up to 100 responses per month.
• Standard: $29/month for up to 500 responses.
• Advanced: $97/month for up to 2,000 responses.
• Ultimate: $194/month for unlimited responses.

Each plan includes unlimited surveys and AI-powered insights. (zigpoll.com)

Pros

• Easy Shopify Integration: Quick setup with a one-click Shopify app installation.
• Diverse Survey Options: Ability to create various survey types tailored to different customer interactions.
• AI-Powered Analytics: Automated analysis of survey responses, providing actionable insights.
• Customization: Surveys can be styled to align with store branding, maintaining a cohesive customer experience.

Cons

• Response Limits on Lower Tiers: The free plan is limited to 100 responses per month, which may be restrictive for stores with higher traffic.
• Advanced Features at Higher Tiers: Some advanced features, like API access and custom domains, are only available in higher-tier plans.

Best-Fit Customer Profile

Zigpoll is ideal for Shopify merchants seeking an easy-to-implement survey solution with diverse survey capabilities and AI-driven insights, especially those looking to collect zero-party data to enhance customer understanding.

Fairing

Fairing is a Shopify post-purchase attribution survey app that integrates deeply with analytics platforms.

Features

• Post-Purchase Surveys: Focuses on collecting feedback immediately after purchase to understand customer motivations.
• Attribution Tracking: Links survey responses to specific marketing campaigns and channels.
• Analytics Integrations: Integrates with platforms like Google Analytics and Facebook Ads for comprehensive data analysis.
• Customizable Surveys: Offers customizable survey templates to match store branding.

Pricing Model

Fairing's pricing is not publicly disclosed. Prospective users are encouraged to contact Fairing directly for detailed pricing information.

Pros

• Attribution Insights: Provides valuable data on which marketing efforts are driving sales.
• Deep Analytics Integration: Seamless integration with major analytics platforms enhances data analysis capabilities.
• Customizable Templates: Surveys can be tailored to fit the store's branding and customer experience goals.

Cons

• Limited Survey Types: Primarily focuses on post-purchase surveys, which may not capture feedback from other customer touchpoints.
• Pricing Transparency: Lack of publicly available pricing information may deter some potential users.

Best-Fit Customer Profile

Fairing is best suited for Shopify merchants who prioritize understanding the effectiveness of their marketing campaigns through post-purchase feedback and have the resources to invest in a specialized survey tool.

POWR

POWR is a Shopify form builder that includes customizable surveys, popups, and lead capture forms.

Features

• Customizable Forms: Build surveys, popups, and lead capture forms with a drag-and-drop editor.
• Design Flexibility: Offers a wide range of design options to match store aesthetics.
• Integrations: Integrates with email marketing platforms like Mailchimp and Constant Contact.
• Analytics: Provides basic analytics to track form performance.

Pricing Model

POWR offers a free plan with basic features and several paid plans starting at $8.99/month, scaling up based on the number of forms and features required.

Pros

• Ease of Use: User-friendly drag-and-drop editor simplifies form creation.
• Design Options: Extensive design customization to align with store branding.
• Affordable Entry-Level Plan: The free plan and low-cost paid plans make it accessible for small businesses.

Cons

• Limited Survey Focus: Primarily a form builder, which may not offer the depth of survey-specific features found in dedicated survey apps.
• Basic Analytics: Analytics capabilities are more limited compared to specialized survey tools.

Best-Fit Customer Profile

POWR is suitable for Shopify merchants seeking a versatile form builder that can create surveys, popups, and lead capture forms, especially those with limited budgets or who require basic survey functionalities.

Three-Way Comparison