How To Set Up A Custom Sender Domain

By default, Zigpoll sends your email surveys from an address like [email protected]. If you want a fully on-brand experience — and better deliverability — you can send those surveys from your own domain instead, so they arrive from something like [email protected]. Setting this up is self-serve and takes just a few minutes.

Why use a custom sender domain?

  • Builds trust — recipients recognize your brand in the From address.
  • Improves deliverability — authenticated, on-brand mail is less likely to land in spam.
  • Lifts open and response rates — people open mail from a name they know.

Custom sender domains are available on the Standard plan and higher.

How to set it up

  1. Log into your Zigpoll dashboard and go to Settings → General. Enable the Custom Sender Domain switch.
  2. Enter a sending subdomain. Use a dedicated subdomain such as mg.yourstore.com — not your root domain — then click Save Domain.
  3. Add your DNS records. Zigpoll generates the SPF and DKIM records (added as TXT records) that authorize us to send on your behalf. You have two options:
    • Auto-Connect DNS — if your DNS provider is supported, click this and Zigpoll adds the records for you in a single click.
    • Add them manually — copy the Name and Value of each record into your DNS provider. Each record shows a live status (unverified / valid / invalid) so you can confirm it was added correctly.
  4. Verify. Click Verify Domain. As soon as your records validate, your custom sender domain activates automatically — there's no waiting on manual approval.

DNS changes can take up to 24–48 hours to propagate, though it's often much faster. If your records still show as unverified, give it a little time and click Verify Domain again.



That's it! Send yourself a test email survey — it will now arrive from your custom domain. For a fully white-labeled experience, set up a custom survey domain too, so the link your customers click also lives on your own domain. If you have any other questions please contact us. We are always happy to help!

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