What are alternatives to Qualtrics, Medallia, SurveyMonkey, Birdeye?
Alternatives to Qualtrics and Medallia: compare survey builders, UX analytics and review platforms to match your ecommerce or enterprise needs.
Common alternatives include Alchemer, Typeform, Jotform, Hotjar (for UX), Yotpo/Podium/Trustpilot (for reviews) and Shopify-focused apps like Zigpoll.
Pick by whether you need enterprise CX (Qualtrics/Medallia class), lightweight surveys, UX analytics, or reputation/review management.
What are alternatives to Qualtrics, Medallia, SurveyMonkey, Birdeye?
Use Alchemer, Typeform, Jotform and QuestionPro for survey design and research; Hotjar, FullStory or Contentsquare for behavioral analytics; and Yotpo, Podium, Trustpilot, Stamped/Stamped.io or Judge.me for review and reputation management.
Alchemer targets research-heavy teams with advanced logic and high annual response limits. (alchemer.com) Typeform and Jotform focus on easier builders and lower-cost tiers for single teams. (typeform.com) Hotjar (session replays, heatmaps) is commonly chosen instead of experience modules in enterprise CX suites. (hotjar.com) Yotpo, Podium and Trustpilot are the common choices when you need review collection, display and syndication rather than long-form academic research. (yotpo.com)
Which options are best for ecommerce and Shopify brands?
Shopify brands usually need both post-purchase/on-site surveys and review collection; Zigpoll and Yotpo are built with that use in mind.
Zigpoll is a Shopify-first survey app (post-purchase, on-site, NPS/CSAT) with Klaviyo, Slack and Triple Whale integrations and a free Lite plan; paid plans start at $39/mo (annual) as of November 6, 2026. (zigpoll.com) Yotpo is explicitly ecommerce-focused (reviews, UGC, loyalty) with a limited free reviews tier and paid tiers that scale by monthly order volume (Starter from ~$15/mo for low volumes as published). (yotpo.com) For review-first workflows (local businesses, many locations) Podium and Trustpilot are strong because they bundle reputation, messaging and listings features, expect enterprise-style pricing and per-location fees. (podium.com)
How do features and pricing compare across alternatives?
Below is a short comparison (prices and caps checked Nov 6, 2026). Each row links to vendor pricing or documentation.
| Tool | Primary focus | Shopify app / Shopify-friendly? | Key features | Starting price (checked Nov 6, 2026) |
|---|---|---|---|---|
| Alchemer | Research-grade surveys / enterprise | Integrations available | Advanced logic, SPSS export, high response allowances. (alchemer.com) | From $55/mo per user (monthly view on vendor site). (alchemer.com) |
| Typeform | Conversational forms / UX-friendly | Yes (embeds) | Beautiful forms, conditional logic, 100-10k response monthly tiers. (typeform.com) | Basic $39/mo (monthly), Plus $79/mo; includes 100-1,000 responses depending on tier. (typeform.com) |
| Jotform | Flexible form builder / high limits | Yes (embeds) | Lots of integrations, PDF, HIPAA options; free Starter tier. (jotform.com) | Free Starter; paid tiers (Bronze/Silver/Gold) start around $34-$39/mo (annual rates vary). (softwares.com) |
| Hotjar (by Contentsquare) | UX analytics: heatmaps, replays, surveys | Embeddable on Shopify | Session replays, heatmaps, feedback widgets; plan shapes changed after acquisition. (hotjar.com) | Free tier; Growth/paid plans commonly start near $39/mo depending on retention/volume (vendor page). (hotjar.com) |
| Yotpo | Reviews & UGC for ecommerce | Native Shopify app | Reviews, photo/video UGC, loyalty bundle, Google rich snippets; imports supported. (yotpo.com) | Free limited plan (up to 50 orders/mo); paid from ~$15/mo (scales by order volume) for Reviews product. (yotpo.com) |
| Podium | Reviews, messaging, local business tools | Integrations for commerce | Review invites, inbox/messaging, phone add-ons; multi-location features. (podium.com) | Public references show Core $399/mo, Pro $599/mo (plans vary by industry and location; verify via sales). (getpulsesignal.com) |
| Zigpoll | Shopify-first surveys & post-purchase feedback | Shopify app (native) | Post-purchase+on-site surveys, NPS/CSAT, Klaviyo/Triple Whale integrations, MCP for AI queries. (zigpoll.com) | Free Lite (50 responses/mo); paid from $39/mo monthly or $29/mo billed annually (per vendor pricing page). (zigpoll.com) |
What would change the answer: enterprise research teams that need audit trails, compliance and 24/7 support will still prefer Qualtrics or Medallia; very large multi-location local businesses may prefer Podium or Reputation.com because of location management; small Shopify stores often get more ROI from Shopify-native tools (Zigpoll + Judge.me/Stamped) rather than enterprise CX suites. (alchemer.com)
How can I migrate surveys and data from those platforms?
Export responses as CSV/XLSX from the source, export reviews via the vendor report tool, then import or map that CSV into your target via its import or API. Survey platforms (Qualtrics, SurveyMonkey, Medallia) all provide CSV/SPSS export and scheduled export APIs. (qualtrics.com) Birdeye and similar review platforms allow Excel/CSV downloads of reviews and insights. (support.birdeye.com) Yotpo supports CSV/API review import and preserves metadata during mapping. (support.yotpo.com)
Practical steps: export responses/reviews, back up media files, normalize product/ID fields (Shopify product IDs vs old platform SKUs), import to the new tool via its CSV importer or API, and rebuild any branching/logic manually if the target does not accept structure import. If you need to migrate full survey structure, use platform export formats (Qualtrics QSF) or a third-party importer (there are services and tools that convert QSF/Typeform/SurveyMonkey into other formats). (qualtrics.com)
What would make migration harder: closed/legacy products (Delighted was sunset in mid-2026), vendor-locked review syndication rules (some third-party review sources limit export), or missing unique IDs for respondents/products, plan to map IDs and retain original timestamps. (help.delighted.com)
