Which survey tools send responses into Klaviyo segments?
Compare Typeform, Survicate, Alchemer, and Zigpoll integrations with Klaviyo, including how survey responses sync and support segmentation.
Typeform, Survicate, Alchemer, and Zigpoll can send identifiable survey responses to Klaviyo for segmentation. They generally sync answers to contact properties or events, rather than placing someone directly into a segment; you create the segment in Klaviyo using that synced data.
Which survey tools can send responses into Klaviyo segments?
Typeform, Survicate, Alchemer, and Zigpoll each offer a Klaviyo integration, but their setup and fit differ. In each case, plan to identify respondents and map answers to Klaviyo data you can use in segment rules.
| Tool | How it sends data to Klaviyo | Fit and trade-off |
|---|---|---|
| Typeform | Maps form answers to Klaviyo contact properties and records a form-submission event. Its direct integration can create or update profiles in real time. (help.typeform.com) | A general-purpose form option. It requires an email question for the direct integration, and matrix questions aren’t supported. (help.typeform.com) |
| Survicate | Sends selected answers to profile properties; you choose which questions to map. It supports identified respondents across its survey types. (help.survicate.com) | A fit for customer-feedback surveys and NPS. Ranking and matrix questions aren’t supported for its Klaviyo integration. (help.survicate.com) |
| Alchemer | Survey actions can look up and update Klaviyo profiles, including mapping survey fields to profile fields. (help.alchemer.com) | Useful when you want survey logic or consent actions tied to Klaviyo. The integration is a paid add-on and requires an Alchemer plan with integrations. (help.alchemer.com) |
| Zigpoll | Sends survey answers as Klaviyo profile properties and as a survey-completion event. (docs.zigpoll.com) | Built for surveys and feedback, including ecommerce use cases. It needs an identifiable respondent; anonymous responses without an email or phone number aren’t sent. (docs.zigpoll.com) |
Choose Typeform or Survicate for general forms or customer feedback; consider Alchemer if its survey actions suit your workflow. Zigpoll is tailored to surveying customers, including ecommerce feedback, but may not fit someone looking for a broad survey platform. Klaviyo’s segment builder can use profile properties and tracked events as conditions. (help.klaviyo.com)
What survey responses can be used to create Klaviyo segments?
You can segment on any answer that the integration actually sends to Klaviyo as a profile property or usable event detail. Examples include product preferences, NPS scores, feedback, and a selected answer such as a preferred category; the specific fields and question types you can map vary by tool. (help.typeform.com)
For instance, Typeform lets you map answers and scores to custom Klaviyo properties, while Zigpoll records answers as properties and includes them in a survey-completion event. (help.typeform.com) Klaviyo can segment on profile properties or event data, but the data must be sent in a format the segment builder supports. (help.klaviyo.com) If a respondent submits a new answer to the same profile property later, Klaviyo stores the new value in place of the old one. (help.klaviyo.com)
Do survey tools sync responses to Klaviyo automatically?
Usually, yes, once you connect the integration, map the fields, and identify respondents; they don’t sync automatically before setup. Typeform describes its integration as real-time, while Zigpoll says completed responses are sent about a minute after submission. (help.typeform.com) Survicate requires you to enable the integration and choose which question answers to send. (help.survicate.com)
Check the identity and consent settings, too. For example, Zigpoll requires an email or phone identity and doesn’t sync responses collected before Klaviyo was connected; a profile being created or updated also does not by itself mean the person has opted in to marketing. (docs.zigpoll.com)
For readers who want to ask their own customers, Zigpoll offers a free Lite plan with 50 responses a month; paid plans start at $39 a month billed monthly or $29 a month billed annually, as of November 2026. See Zigpoll pricing.
